American Chemical Society 3 The World Water Crisis Almost 1 billion people without access to clean water Many rivers too polluted to support life 1.8 million people lose their lives from diarrhea caused by unsafe drinking water 50% of hospital beds occupied because of water-related diseases
Water is a Woman’s Issue Women spend 40 billion hours hauling water Average woman walks 6km or 3.75 miles a day to collect water Women are responsible for children who are sick and dying More than 50% of deaths of women with HIV/AIDS in Africa is from diarrhea Leading women are starting to mobilize around water as a woman’s cause American Chemical Society 4
Why Household Drinking Water? 4,000 children die every day from water-borne disease – more than HIV/AIDS, malaria & measles combined CDC and P&G collaboration helped demonstrate that household water treatment can improve health P&G powdered water purification technology developed to address this issue American Chemical Society 5
Children‘s Safe Drinking Water Program Provides safe drinking water to people who really need it for just pennies on the dollar.
P&G Purifier of Water Reverse engineered current municipal water treatment process Small packet to treat 10 liters of water using coagulation, flocculation and disinfection Uses same ingredients used in municipal systems -Calcium Hypochlorite as Disinfectant -Ferric Sulfate as Coagulant
Laboratory and Field Testing Very effective in visually cleaning dirty water Effective in killing bacteria (>99.99999%) and viruses (>99.99%) that cause typhoid, cholera, and hepatitis Effective in removing chlorine resistant parasites like giardia and cryptosporidium (>99.9%) Effective reduction in heavy metals (e.g. arsenic and lead), organics, and pesticides
Health Intervention Studies Six studies, More than 25,000 People showed Average Diarrhea Reduction of 50% Diarrhea Reduction – Guatemala (2 Studies, Rural) – Kenya (Turbid water) – Pakistan (Urban) – Liberia (Refugee camp) Arsenic Removal –Bangladesh American Chemical Society 9
P&G Children’s Safe Drinking Water Program P&G’s global cause P&G Live, Learn and Thrive ® focuses on the development of children in need, ages 0-13, The Children’s Safe Drinking Water Program is our signature global program CSDW is a not-for-profit program with two focus areas – social markets and emergency response
Sustained Efforts in Developing World Work with international social marketing experts including PSI with USAID support in several countries Existing programs in 14 countries Work with community based groups, schools, clinics to create habit change Increases product availability, creates jobs, and is sustainable
Emergency Relief P&G packets are easy to transport, shown to be well accepted & used correctly in emergencies Distributed in most major disasters – tsunami, floods, earthquakes, hurricanes, cholera outbreaks in Africa Global partners include: –AmeriCares –CARE –Catholic Relief Services –IFRC (Red Cross) –Population Services International (PSI) –UNICEF –World Vision American Chemical Society 12
P&G Children’s Safe Drinking Water Program Global Reach
P&G CSDW Efforts to Date Delivered over 4.9 billion liters 14 Social market countries Emergency relief provided in more than 65 countries Prevented over 202 million days of diarrhea Helped save tens of thousands of lives Goal: Save One Life Every Hour by 2020
ACS GOAL Provide 1.5 million liters of safe drinking water by the end of 2012 How can you help? Donations by ACS members and members of your community Collect money during outreach events Partner with local businesses to collect money Share the facts related to safe drinking water
How You Can Help Help support the P&G Children’s Safe Drinking Water Program. Every bit helps. Tell your family & friends about water issues around the world Write a letter to your Representative & encourage them to support water issues Conduct a fundraiser to support water programs in developing countries $1.00 gives a child clean water for 50 days. $7.50 gives a child clean water for a year. $30.00 gives a family clean water for a year. American Chemical Society 16
More Information and Sending Your Funds Additional information can be found at www.csdw.org www.csdw.org Checks (DO NOT MAIL CASH) should be made payable to and mailed to: American Chemical Society Attn: Development Office 1155 Sixteenth Street, NW Washington, DC 20036 oPlease indicate that the check or money order is for the Coins for Cleaner Water project. oAll donations are tax deductible and receipts will be issued to donors who pay by check or money order. For more information about obtaining individual receipts, email email@example.com.
Chemists Providing Safe Water Through Chemistry It’s the right thing to do.
19 American Chemical Society Together, we can make a difference!