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K. J. SOMAIYA INSTITUTE OF ENGINEERING AND INFORMATION TECHNOLOGY PRESENTS.

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Presentation on theme: "K. J. SOMAIYA INSTITUTE OF ENGINEERING AND INFORMATION TECHNOLOGY PRESENTS."— Presentation transcript:

1 K. J. SOMAIYA INSTITUTE OF ENGINEERING AND INFORMATION TECHNOLOGY PRESENTS

2  About Renaissance 2K14  About college  About IETE  Why Renaissance 2K14  Profit for the company  Various events at Renaissance 2K14  Media Plans & Banner Representation  Terms for Sponsorship  Photo Gallery  Contact US

3  Renaissance is the annual NATIONAL science and technology festival of KJSIEIT, one of the most prestigious educational institutes in India.  Last year the college witnessed a footfall of around 2,500.  With the success of last years events the committee is planning on organizing a mega event along with last years epic laser show.

4  KJSIEIT is located on the eastern express highway at Ayurvihar,Sion.  The institute extends over a sprawling 85 acres.  The institute is approved by AICTE New Delhi, DTE Mumbai, Affiliated to University of Mumbai & Accredited by Tata Consultancy Services.  The college aspires students to be the best in context of cultural values, academic programs and professional activities;with this vision in mind the college created a renaissance,a platform for students to show their talent.

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6  The Institution of Electronics and Telecommunication Engineers (IETE) is India's leading recognized professional society devoted to the advancement of science, technology, electronics, telecommunication and Information Technology.  The members of IETE are looking forward to organize a grand fest as we had a great response from the previous fest.  IETE is a NATIONALLY recognized committee.

7  Renaissance 2K14 is one of the few technical festivals to be held in Mumbai.  The college is easily accessible as well as visible from the eastern express highway.  The expected footfall this year is around 4,000.

8  The main reason a company gives sponsorship is advertisement & this can be done effectively as the college has land in abundance with a clear view from eastern exp. Highway.  This time round we have come up with the ingenious idea of including the sponsor’s name in a particular event which suits its product.

9  The IETE distributes its event into 3 categories robotics,fun & technical.  Robotic events include cycle powered robot,heartbeat robot,aquabotics etc.  Fun events include mini golf,minesweeper etc.  Technical events include blind programming,tech housie etc.  DJ night & LASER show both are organized by IETE

10 Rock show R 2K13 Laser Show organized by IETE at R 2K13

11 Outdoor Media Partners 1) Bright Advertising 4 hoardings of size 20*40ft have been confirmed at prime locations for a period of 7 days before the festival. 2) Guju Ads 4 hoardings in all of size 15*20ft have been confirmed at Kanjurmarg, Bhandup, Vidyavihar and Mulund railway stations for a period of 7 days.

12 Print Partners: Midday: 2 days Editorial (4 -240 sq cm adv). 7 days online publicity. Pre-event editorial. Post-event editorial Radio partners: We are in talks with RED FM 93.5 for the same. Certain sponsorship and broadcasting of the fests details on air is possible.

13 SMS Partners 1) SmsGupshup: SMS partner. A promised push of 1,00,000 sms. Advertisements on their official web site. 2) Click Infotech: SMS partner. A promised push of 1,00,000 SMS. Advertisements on their official web site.

14 Television rights The committee has organized a meeting with VIACOM 18 for telecasting the event on M TV

15 Hoardings at various places advertising the renaissance

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18  Desk for 2 Days - Rs.10,000  Stalls (10*10) -Rs.15,000  Seminar -Rs.15,000  Banners (6*3) -Rs.20,000  Student Database –Rs.8,000

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25 Previous sponsors

26 Rushi Trivedi Marketing Admin 9820622765 Mayur Parmar Marketing Head 9619489832 Email id:-rushitrivedi10@yahoo.in

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