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The Black Heritage Society Presents The 33 rd Annual “Original” Dr. Martin Luther King, Jr Parade & Holiday Celebration
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The Black Heritage Society, Inc. is a 501 (c) 3 non-profit organization chartered by the state of Texas. The Black Heritage Society, Inc. is a 501 (c) 3 non-profit organization chartered by the state of Texas. Long before Dr. King’s birthday was declared a national holiday The Black Heritage Society has celebrated the legacy of Dr. King and other prominent African Americans. The Black Heritage Society is a self help non-profit organization that has a genuine concern and commitment for the cultural, education, social, and economical advancement of America. Long before Dr. King’s birthday was declared a national holiday The Black Heritage Society has celebrated the legacy of Dr. King and other prominent African Americans. The Black Heritage Society is a self help non-profit organization that has a genuine concern and commitment for the cultural, education, social, and economical advancement of America. As a non- profit organization here are some of the services The Black Heritage Society provides: a Community Service Project, Home – buyer referral service, assistance to low/moderate income home buyers, consumer educational workshops and seminars for housing initiatives. As a non- profit organization here are some of the services The Black Heritage Society provides: a Community Service Project, Home – buyer referral service, assistance to low/moderate income home buyers, consumer educational workshops and seminars for housing initiatives. 2
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“DREAMKEEPERS” The 33rd Annual “Original” MLK, Jr. Day Parade will commence at 10 a.m. on Monday, January 17, 2011. The staging area is located near Minute Maid Park in DOWNTOWN HOUSTON. The 33rd Annual “Original” MLK, Jr. Day Parade will commence at 10 a.m. on Monday, January 17, 2011. The staging area is located near Minute Maid Park in DOWNTOWN HOUSTON. Parade weekend activities will include: Parade weekend activities will include: Dream Keeper’s Ball/Gala Dream Keeper’s Ball/Gala Dream Keeper’s Children’s March Dream Keeper’s Children’s March Dream Keeper’s Health Awareness Festival & Youth Concert Dream Keeper’s Health Awareness Festival & Youth Concert Dream Keeper’s “Feed the Hungry” Project & Concert Dream Keeper’s “Feed the Hungry” Project & Concert Dream Keeper’s 33 rd Annual “Original” MLK Parade Dream Keeper’s 33 rd Annual “Original” MLK Parade Dream Keeper’s Health Awareness Festival & Concert Dream Keeper’s Health Awareness Festival & Concert To follow are descriptions of our multi-level sponsorship opportunities for the year 2011. To follow are descriptions of our multi-level sponsorship opportunities for the year 2011. 3
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4 ON-SITE Platinum Sponsor logo positioning on all event collateral. Platinum Sponsor logo positioning on all event collateral. The right to enter a large decorated float (to your specifications). The right to enter a large decorated float (to your specifications). Ad placed on inside front and back cover of souvenir book. Ad placed on inside front and back cover of souvenir book. Name and logo displayed on the reviewing stand. Name and logo displayed on the reviewing stand. Option to use (3) 10’x 20’ exhibit spaces along the parade route. Option to use (3) 10’x 20’ exhibit spaces along the parade route. Parade Banner proceeding parade marshal. Parade Banner proceeding parade marshal. Right to display up to (20) street side banners. Right to display up to (20) street side banners. Merchandising opportunity to promote your brand or product along the parade route and hospitality tent V.I.P area. Merchandising opportunity to promote your brand or product along the parade route and hospitality tent V.I.P area. 25 tickets for admission to the reviewing stand and hospitality tent, and all additional weekend events. 25 tickets for admission to the reviewing stand and hospitality tent, and all additional weekend events.MEDIA Flagship Sponsor logo recognition on all media, including all applicable radio, television and print collateral. Flagship Sponsor logo recognition on all media, including all applicable radio, television and print collateral. Special recognition in the official event program, including logo positioning and editorial display. Special recognition in the official event program, including logo positioning and editorial display. Your logo and link on the BHS website: www.originalmlkparade.com Your logo and link on the BHS website: www.originalmlkparade.com
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ON-SITE Platinum Sponsor logo positioning on all event collateral. Platinum Sponsor logo positioning on all event collateral. The right to enter a parade unit in parade (float vehicle, balloon, or a marching group. The right to enter a parade unit in parade (float vehicle, balloon, or a marching group. Name and logo displayed on the reviewing stand. Name and logo displayed on the reviewing stand. Option to use (3) 10’x 20’ exhibit spaces along the parade route. Option to use (3) 10’x 20’ exhibit spaces along the parade route. Lead Parade Banner (presenter status of name or logo on banner preceding parade. Lead Parade Banner (presenter status of name or logo on banner preceding parade. Right to display up to (20) street side banners. Right to display up to (20) street side banners. Merchandising opportunity to promote your brand or product along the parade route and hospitality tent V.I.P area. Merchandising opportunity to promote your brand or product along the parade route and hospitality tent V.I.P area. 18 tickets for admission to the reviewing stand and hospitality tent. 18 tickets for admission to the reviewing stand and hospitality tent.MEDIA Platinum Sponsor logo recognition on all media, including all applicable radio, television and print collateral. Platinum Sponsor logo recognition on all media, including all applicable radio, television and print collateral. Special recognition in the official event program, including logo positioning and editorial display. Special recognition in the official event program, including logo positioning and editorial display. Your logo and link on the BHS website: www.originalmlkparade.com Your logo and link on the BHS website: www.originalmlkparade.com 5
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ON-SITE Sponsor logo positioning on all event collateral. Sponsor logo positioning on all event collateral. Right to enter a parade unit in the parade (float vehicle, balloon, or a marching group). Right to enter a parade unit in the parade (float vehicle, balloon, or a marching group). Option to use (2) 10’ X 20’ exhibit spaces along the parade route, or the sponsor the option to use four separate 10’x10’ locations. Option to use (2) 10’ X 20’ exhibit spaces along the parade route, or the sponsor the option to use four separate 10’x10’ locations. The right to display up to (6) street side banner The right to display up to (6) street side banner Merchandising opportunity to promote your brand or product along the parade and in the hospitality tent V.I.P area. Merchandising opportunity to promote your brand or product along the parade and in the hospitality tent V.I.P area. 12 tickets for admission to the reviewing stand and hospitality tent. 12 tickets for admission to the reviewing stand and hospitality tent.MEDIA Sponsor logo recognition on all media, including all applicable radio, television and print collateral. Sponsor logo recognition on all media, including all applicable radio, television and print collateral. Special recognition in the official event program, including logo positioning. Special recognition in the official event program, including logo positioning. Your logo on the BHS website: www.originalmlkparade.com Your logo on the BHS website: www.originalmlkparade.com 6
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ON-SITE Sponsor logo positioning on all event collateral. Sponsor logo positioning on all event collateral. Right to enter a parade unit in the parade (float vehicle, balloon, or a marching group). Right to enter a parade unit in the parade (float vehicle, balloon, or a marching group). Option to use a 10’ X 20’ exhibit space along the parade route, or the sponsor the option to use two separate 10’x10’ locations. Option to use a 10’ X 20’ exhibit space along the parade route, or the sponsor the option to use two separate 10’x10’ locations. The right to display up to (4) street side banner The right to display up to (4) street side banner Merchandising opportunity to promote your brand or product along the parade and in the hospitality tent V.I.P area. Merchandising opportunity to promote your brand or product along the parade and in the hospitality tent V.I.P area.MEDIA Sponsor logo recognition on all media, including all applicable radio, television and print collateral. Sponsor logo recognition on all media, including all applicable radio, television and print collateral. Special recognition in the official event program, including logo positioning. Special recognition in the official event program, including logo positioning. Your logo on the BHS website: www.originalmlkparade.com Your logo on the BHS website: www.originalmlkparade.com 7
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ON-SITE Sponsor logo positioning on all event collateral. Sponsor logo positioning on all event collateral. Right to enter a parade unit in the parade (float vehicle, balloon, or a marching group). Right to enter a parade unit in the parade (float vehicle, balloon, or a marching group). Option to use a 10’ X 10’ exhibit space along the parade route. Option to use a 10’ X 10’ exhibit space along the parade route. Merchandising opportunity to promote your brand or product along the parade and in the hospitality tent V.I.P area. Merchandising opportunity to promote your brand or product along the parade and in the hospitality tent V.I.P area.MEDIA Sponsor logo recognition on all media, including all applicable radio, television and print collateral. Sponsor logo recognition on all media, including all applicable radio, television and print collateral. Special recognition in the official event program, including logo positioning. Special recognition in the official event program, including logo positioning. Your logo on the BHS website: www.originalmlkparade.com Your logo on the BHS website: www.originalmlkparade.com 8
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$1,000 Small Business Donation $1,000 Small Business DonationON-SITE Sponsor logo positioning on all e-flyers Sponsor logo positioning on all e-flyers Right to enter a parade unit in the parade (float vehicle, balloon, or a marching group). Right to enter a parade unit in the parade (float vehicle, balloon, or a marching group). Acknowledgement during the parade the emcees as a participant sponsor Acknowledgement during the parade the emcees as a participant sponsorMEDIA Sponsor logo recognition on some media, including applicable radio, and print collateral. Sponsor logo recognition on some media, including applicable radio, and print collateral. Special recognition in the official event program, including logo positioning. Special recognition in the official event program, including logo positioning. Your logo on the BHS website: www.originalmlkparade.com Your logo on the BHS website: www.originalmlkparade.comwww.originalmlkparade.com $500 Non- Profit Donation ON-SITE - Right to enter a parade unit in the parade (float vehicle, balloon, or a marching group). MEDIA - Special recognition in the official event program, including logo positioning. 9
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This event is very beneficial in relating to your core demographic or audience. This event is very beneficial in relating to your core demographic or audience. The Black Heritage Society is giving your company an opportunity to utilize this event for it’s advertising and crowd drawing power. The Black Heritage Society is giving your company an opportunity to utilize this event for it’s advertising and crowd drawing power. Past Parades have drawn crowds of over 250,000 to Downtown Houston. Past Parades have drawn crowds of over 250,000 to Downtown Houston. Advertising will span radio and print. Advertising will span radio and print. For more information please contact : Mr. Ovide Duncantell Mr. Ovide Duncantell Latino Learning Center 3522 Polk St. Houston, TX 77003 off. 713-236-1700 cell. 713-205-9999 10
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