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Alien Technology Today Terrel Pruett

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1 www.alientechnology.com www.alientechnology.com Alien Technology Today Terrel Pruett tpruett@alientechnology.com

2 Morgan Hill, CA Headquarters and Manufacturing Dayton, OH Solutions Center About Alien Technology  Global UHF Gen-2 RFID Focus  IC’s, Tags, Readers, Services  1,500+ Customers Worldwide  Strong Global Alliances & Channels  Headquartered in Morgan Hill, CA  RFID Solutions Center, Dayton, OH

3 Alien Technology is: - The largest pure-play Passive RFID company in the world -The market share leader in fixed readers - A dominant player in inlays/IC’s -The 4 Pillars of Alien Technology Fixed reader hardware Inlays/IC’s RFID Services RFID Education

4 Alien Technology: Going to Market The Essence of “Channel Friendly” Corporate Behavior: - Alien readers 90%-95% of our Global hardware business is conducted through our Channel Partners - Alien inlays/IC’s 98% of our Global business is conducted though our converter, encapsulation, or tag design partners Alien is completely Channel-centered…and our Channel is universally recognized as the foremost in the industry!

5 IC’s, Tags, Readers, Education & Services Services  Professional Services  Alien RFID Academy RFID Silicon IC’s  Highest sensitivity IC’  Expanded memory & Authentication Tags  Exceptional Performance  Global Compliance Readers  Fixed and Mobile  High Performance  Cost Effective  Easy to Deploy & Manage

6 Alien is Extending Adoption Beyond the Supply Chain! Store Front: Item Baggage & Cargo Animal Tracking Ticketing Inventory Tracking Vehicle ID & Tolls Wine Authentication Distribution: Pallet & Case Borders Books & Filing Delivering Strong ROI Delivering Strong ROI System Visibility  Automatic  Detailed  Real Time

7 Sensitive Tags Enable OPERATIONAL RFID Class 1 Higgs-3 performance is 5.5x performance that of 2003 Gen 2 2004 Omega 2003 Quark 2005 Lepton 2006 Monza 2007 Higgs-2 2008-2011 Higgs-3

8 Does This Look Familiar? VISIBILITY TIME Plateau of Productivity (Here and NOW!) Slope of Enlightenment (2007-2010) Trough of Disillusionment (2007) Peak of Inflated Expectations (2004) Gartner Hype Curve

9 Introducing the ALH-900X “Now Entering the Handheld Arena, the UNDISPUTED RFID LEADER…”

10 Alien’s new ALH-900x family of mobile handheld readers  1-D Bar Code Scanner  3.5” Color VGA Touch Screen  802.11b/g Wireless WLAN  USB Host & Client  Windows CE Net 5.0 OS  256MB Ram/256MB Rom  Marvel PXA320, 820Mhz CPU  3000MaH Lithium Polymer Battery Performance and Reliability in a Sleek New Handheld Form Factor Standard Features: ALH-9000 ALH-9001 ALH-9000-EMA ALH-9001-EMA

11 Two models + Simple Ordering = VALUE  1-D Bar Code Scanner  3.5” Color VGA Touch Screen  802.11b/g Wireless WLAN  USB Host & Client  Windows CE Net 5.0 OS  256MB Ram/256MB Rom  Marvel PXA320, 820Mhz CPU  3000MaH Lithium Polymer Battery ALH-9000 (List Price: $3295)ALH-9001 (List Price: $3995)  2-D Imager Bar Code  3 mega pixel fixed focus with flash camera  Wireless Bluetooth v2.0, Class II (SPPP)  HSDPA Cellular Data with GPS  Additional 4,400mAhr battery in handle

12 ALL ALH-900X Include:  Gun handle  Cradle with Ethernet and USB  Sync Cable  Power adapter US and EU  Stylus Pen  Hand strap  Protect Film

13 Accessories

14 Handheld Components

15 Thank You Terrel Pruett tpruett@alientechnology.com 312-545-4511


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