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Problem/Opportunity 658 total hunting accidents since 2004 658 total hunting accidents since 2004 38% of all law enforcement deaths are caused by shooting.

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Presentation on theme: "Problem/Opportunity 658 total hunting accidents since 2004 658 total hunting accidents since 2004 38% of all law enforcement deaths are caused by shooting."— Presentation transcript:

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2 Problem/Opportunity 658 total hunting accidents since 2004 658 total hunting accidents since 2004 38% of all law enforcement deaths are caused by shooting or stabbing 38% of all law enforcement deaths are caused by shooting or stabbing 4000 soldiers have been killed in the war during the last 5 years 4000 soldiers have been killed in the war during the last 5 years

3 Problem/Opportunity Contd. Soldiers are buying their own armor Soldiers are buying their own armor Limited manufacturer capacity Limited manufacturer capacity Short supply of raw materials Short supply of raw materials

4 What is wrong with current body armor? Cumbersome - weight Cumbersome - weight Uncomfortable - breathability Uncomfortable - breathability Insufficient protection – shelf life Insufficient protection – shelf life Availability of raw materials Availability of raw materials

5 “Today’s soldiers and Marines operate in tough and arduous combat environments. U.S. industry must continue to develop the lightest and most protective body/vehicular armors for their protection. Soldiers and Marines must have the confidence in their equipment to execute the missions the U.S. government asks them to accomplish.” -Joe Back Colonel (Retired), US Army -Joe Back Colonel (Retired), US Army “All one must do is walk the halls of Walter Reed to fully understand the need to bring the best technology to bear against the problem. Our young soldiers, marines, airmen and sailors support our way of life. We ask them to be prepared to give theirs. We cannot do anything other than give them the very best.” - Billy J. Bingham Brigadier General, USAF (Retired) - Billy J. Bingham Brigadier General, USAF (Retired)

6 Cross section of the Anti-ballistic Composite U.S. Patent 686127

7 Differentiating Factors U.S. Patent Protected U.S. Patent Protected Light Weight (8 lbs. vs 28.6 lbs.) Light Weight (8 lbs. vs 28.6 lbs.) Comfortable Comfortable 10x stronger than steel 10x stronger than steel

8 Chronographs Target Test Barrel Wolf Armor’s Fort Worth Testing Facility V 50 Ballistic Limit Testing Set-up

9 NIJ Standards for Testing Body Armor

10 Bullet is trapped by the armor

11 Leather Dissipates the impact

12 Military Law Enforcement Sporting Community Ballistic Vests

13 Marketing Hunting: Hunting: 72 deaths and over 750 injuries in 2005 72 deaths and over 750 injuries in 2005 $464 million market $464 million market Low barriers to entry Low barriers to entry Few competitors Few competitors

14 Marketing Military: Military: 4,000 deaths in the last 5 years 4,000 deaths in the last 5 years Stable demand Stable demand Large purchasing power Large purchasing power

15 Marketing Law Enforcement: Law Enforcement: 582 shooting deaths between 1997-2006 582 shooting deaths between 1997-2006 Number one cause of death Number one cause of death A little less than ½ were not wearing armor A little less than ½ were not wearing armor


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