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Pumpkin Meadows Processing Ltd. Kara Forge Genevieve Hamoline Genevieve Hamoline Jim McQueen Laura Shymko.

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Presentation on theme: "Pumpkin Meadows Processing Ltd. Kara Forge Genevieve Hamoline Genevieve Hamoline Jim McQueen Laura Shymko."— Presentation transcript:

1 Pumpkin Meadows Processing Ltd. Kara Forge Genevieve Hamoline Genevieve Hamoline Jim McQueen Laura Shymko

2 Introduction n Our business plan outlines the development and feasibility of Pumpkin Meadows Processing Ltd. n The goal of our company is to find a market for non-carving pumpkins, made into puree, unable to bring in premium pricing

3 Mission Statement To provide a high quality, Saskatchewan made, value-added product to wholesale distributors within 2000 km of the plant in an environmentally friendly way, by a company whose objectives include growth and diversification.

4 Business Organization n Private corporation n Seasonal operation n Process 400,000 lbs. raw pumpkin in year one n Expand to 540,000 lbs. raw pumpkin by year six n Purchase pumpkins for $0.10/lb. from MaxCore Ltd.

5 Site Plan n 18 miles north of Moose Jaw on highway #2 n Plant built on old barn site. n Significant advantages –Highway access –Located along “veggie corridor” –Excellent water supply

6 Location Farm location

7 Future home of building site for Pumpkin Meadows Processing Ltd.

8 Operations Plan

9 Processing of Pumpkins

10 Equipment Zwilling J.A. Henckels ~ 4 pc. Chef’s set World’s Finest Cutlery Since 1731

11 Processing of Pumpkins

12 Equipment Quarterer/Slicer

13 Processing of Pumpkins

14 Equipment Steam Blancher-Cooler

15 Equipment Saskatoon Boiler Model OTS-G15L Low Pressure Steam Boiler

16 Equipment Model 18 Pulper/Finisher

17 Processing of Pumpkins

18 Equipment Costs

19 Capital Budget Summary

20 Variable Operating Expenses

21 Human Resource Management

22 Organizational Structure

23 Human Resource Management n General Manager n Accounts Manager n Plant Foreman n Full-time Plant Workers n Part-time Plant Workers

24 Marketing Plan

25 Product Features n Saskatchewan grown n 100% pure frozen pumpkin puree n No substitution of squash or carrots n Produced from the finest, hand-picked products n Minimal pesticide use on raw materials

26 The Market n Pumpkin puree market is very stable n New entry is difficult n Demand is seasonal –peak consumption between October and December n Demand for ready-to-eat baked goods is increasing

27 Target Market n Customers –wholesale distributors who supply bakeries, restaurants, and grocery store bakeries –further processed into ready-to-eat products

28 Competitive Analysis

29 Past Performance n Previous attempts at processing puree have occurred in Saskatchewan. n Assumptions that have been made: –Simple process –Major drawback - Marketing –Success is dependent on a successful marketing manager

30 Marketing Budget

31 Financial Plan

32 Financial Budget Total required = $200,000

33 Financial Summary n Required rate of return was 20% n 10-year projection showed an internal rate of return of 27.8% n Positive net income in year 1 n Cash flow of $28,000 in year 1 n Dividends paid out in year 2 n Break-even volume - 365,000 lbs

34 Financial Results

35 Critical Variables

36 Sensitivity Analysis

37 Scenarios * using the selling price as the critical variable

38 Conclusion

39 Future Alternatives n Canning n Processing other vegetables n Organic production n Contracting pumpkin production from other producers n Rental of processing plant n Utilization of the Food Center

40 Conclusions n Feasible providing a market is found n IRR exceeds required rate of return n Pumpkin Meadows Processing Ltd. may lead the way


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