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DIGITALIZE YOUR IDEAS. Content WHO WE ARE PART 1 PART 2 OUR OLYMPIC STORY PART 3 WHAT WE DO.

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Presentation on theme: "DIGITALIZE YOUR IDEAS. Content WHO WE ARE PART 1 PART 2 OUR OLYMPIC STORY PART 3 WHAT WE DO."— Presentation transcript:

1 DIGITALIZE YOUR IDEAS

2 Content WHO WE ARE PART 1 PART 2 OUR OLYMPIC STORY PART 3 WHAT WE DO

3 Part CrystalCG WHO WE ARE 1

4 Since being established in 1995 Crystal CG has become a professional digital media provider and multimedia application service company with advanced 3D technology.

5 Growth of CrystalCG Number of Employees Today, Crystal has grown into a company with over 2,200 young and creative employees. Also with the 5,000 students graduating from Crystal's education school each year there is no shortage of talent. The past 8 years working with the Olympics has been a major factor for our company’s large expansion. 10 2200 1995 2008 CrystalCG WHO WE ARE 1

6 With the headquarter in Beijing, Crystal has now 11 offices worldwide, including 3 offices abroad of China: Dubai, London and Singapore. CrystalCG WHO WE ARE 1

7 In July 2006, Crystal CG was officially appointed as the Beijing 2008 Olympic Games Graphic Design Services Supplier Beijing 2008 Olympic Games Graphic Design Services Supplier CrystalCG WHO WE ARE 1

8 Shanghai 2010 EXPO Exhibition Planning Services Supplier In Nov 2007, Crystal CG was officially appointed as the Shanghai 2010 EXPO Exhibition planning Services Supplier, to provide the digital content and exhibition design for EXPO halls. CrystalCG WHO WE ARE 1

9 In April 2008, Crystal CG was officially appointed as the Universiade SHENZHEN 2011Graphic Design Services Supplier Universiade SHENZHEN 2011Graphic Design Services Supplier CrystalCG WHO WE ARE 1

10 In March 2009, Crystal CG was officially appointed as the LOCOG Digital Imaging Services Supplier London 2012 Official Digital Imaging Services Supplier CrystalCG WHO WE ARE 1

11 Part CrystalCG’s Olympic Story 2

12 All Rounded Olympics Experience CrystalCG’s Olympic Story 2 With 800 employees and a database of Olympics related research, knowledge and digital assets accumulated over 8 years, 108 Olympics related project covering 27 critical categories, we are in a position to take Olympics related content to a higher plane.

13 1:Presentations Articulating your idea the way you imagined it! Audience:1-100 CrystalCG’s Olympic Story 2 CrystalCG helps to visually present the future, the processes and the plans to help BOCOG to accelerate the communication process.

14 Opening ceremony simulation Use of 3D technology to speed up the decision making process CrystalCG’s Olympic Story 2 Client: Beijing Olympic Committee Details: Created to allow the Beijing Olympic committee to preview the Beijing Olympic opening ceremony in 3D to assist with planning and decision making.

15 2:Internal training Make it visual and make it simple. Audience:100-1000 CrystalCG’s Olympic Story 2 Using 3D technology, CrystalCG clearly and visually delivers knowledge to educate large organization's members.

16 Olympic Security Training Training video to educate Beijing 2008 Olympic Games security department. CrystalCG’s Olympic Story 2

17 3:Promotion See it, feel it and “touch” it! Audience:1000-10,000 2 With digital technology, CrystalCG helps to make each important BOCOG promotions and events exciting.

18 Olympic Urban Planning Video For Olympic Bid Use of digital simulation to present the Chinese commitment to the Olympics CrystalCG’s Olympic Story 2

19 Visual planning of torch relay press release Use of 3D multimedia to present the visual planning for the torch relay CrystalCG’s Olympic Story 2

20 The Games of the XXIX Olympiad Sport Presentation Crystal provides the digital content in stadium sports entertainment that will be shown within all 37 Beijing 2008 Olympic Venues before and during each event, aiming to educate the crowd about the sport they are about to watch, increase the excitement and interaction of the crowd within the stadiums. CrystalCG’s Olympic Story 2

21 4:Exhibition The unique experience for your target. Audience: 10,000-100,000 2

22 Beijing, Qingdao and Hong Kong Olympic exhibition rooms The exhibition designer and digital media provider. CrystalCG’s Olympic Story 2

23 5:Broadcast Spread the culture with the killer insight. Audience: 50million-200million 2 3D animation can be used to freely express ideas. CrystalCG co-operate with broadcasters which helps BOCOG to educate the community and spread the Olympic culture.

24 Fuwa Client: Beijing TV and Kaku Episodes: 100 Production duration and team: 12 months with 80 technicians Production software: 3D Max, Maya, Final Cup, etc. Details: With the five Beijing Olympic mascots as hosts this cartoon entertains and educates the children of China teaching them about many aspects of the Olympic Games including beliefs of the Olympics and historic events that have occurred. CrystalCG’s Olympic Story 2

25 Olympic ABC 2% view rate Client: CCTV5 Episodes: 300Production duration and team: 14 months with 40-50 technicians Production software: 3DMax, Maya, After Effects 6.5, etc. Details: Crystal and CCTV collaborated to make a animated documentary to teach the Chinese people about the rules, equipment, techniques and skills for each of the Summer Olympic Game’s events. CrystalCG’s Olympic Story 2

26 Everest Torch Relay Client: CCTV Episodes: Seven episodes of 3-4 hours in lengthProduction duration and team: Production software: 3DMax, Maya, After Effects 6.5, etc. Details: Crystal and CCTV collaborated to make a 3D interactive Everest application to be used by TV presenters and a number of animations to help the audience “experience” the Everest Torch Relay event. CrystalCG’s Olympic Story 2

27 2 Crystal are working with director Zhang for the opening ceremony

28 Opening ceremony CrystalCG’s Olympic Story 2

29 Cartoons Fuwa Client: Beijing TV and Kaku Episodes: 100 Production duration and team: 12 months with 80 technicians Production software: 3D Max, Maya, Final Cup, etc. Details: With the five Beijing Olympic mascots as hosts, this cartoon entertains and educates the children of China, teaching them about many aspects of the Olympic Games, including the Olympic ideals and historic events that have occurred. CrystalCG WHAT WE DO 3

30 Multimedia Tourism educational material Client: Lian He University Details: In order to improve the education quality for the students of the tourism institute, Crystal CG created a 180 degree screen demonstration system to provide the “real experience” for the audience. CrystalCG WHAT WE DO 3


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