1. The 4 R’s of Data Collection: R oles, R esponsibilities, R outes & R esources Updated 6/5/2013

2. Roles Data Collectors Drivers Point of Contact Evaluation Center

3. Forming Teams Select people that know the route area Select people that won’t stand out 1 adult driver/field notes collector 1 navigator/data collector

4. Store List

5. Route Maps Map of Route #1

6. Step-by-step Directions

7. Data Collector Responsibilities Must attend training + practice Responsible for handheld device Follow scripts and protocols Collect accurate data Wait to select Finish until in car Discuss uncertainties & photo opportunities with driver Touch Finish before moving on

8. Driver Responsibilities Follow route maps Safely transport data collectors to stores Have maps, manuals, team info on hand Help determine % ads ratio Ask about difficulties, uncertainties, and photo opportunities Help resolve questions, record field notes Call POC with problems, submit field notes

9. Field Notes

10. Safety/Communication Always carry team contact information Data collectors work in pairs (where possible) Drivers keep data collectors in sight Line of communication = Data Collectors Drivers Point of Contact Evaluation Center

11. Point of Contact (POC) Responsibilities Establish data collection protocols Remain reachable during data collection hours Collect, review field notes daily/when possible Upload data from devices daily/when possible Report any data problems to TCEC Confirm number of completions with TCEC

12. Tobacco Control Evaluation Center (TCEC) Responsibilities Assign a TCEC associate to each LLA Communicate regularly with each POC Provide support as needed

13. Here’s What TCEC Can Do Help with device set-up Assist with data collection training Troubleshoot problems in the field Verify data uploads Perform data cleaning Deliver final data set to each LLA

14. Available Resources See the CTCP Retail Campaign website for: Creating Route Maps & Field Notes Forms Roles & Responsibilities handout Survey Practice Options presentation Survey Practice Scenarios handout and slide deck Training Data Collectors to Use Handheld Devices presentation

15. R oles, R esponsibilities, R outes & R esources Have questions about this presentation? Contact Robin Kipke 530.752.9990 rakipke@ucdavis.edu