Green Economy roll of natural fibre as a “decarbonizer” in a warming world FAO Bahia, Brazil – Nov, 2011.

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Presentation on theme: "Green Economy roll of natural fibre as a “decarbonizer” in a warming world FAO Bahia, Brazil – Nov, 2011."— Presentation transcript:

1 Green Economy roll of natural fibre as a “decarbonizer” in a warming world FAO Bahia, Brazil – Nov, 2011

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4 Akatu - Lançamento do Relatório Estado do Mundo (1).mp4

5 t he extra value of natural fibres in a warming world

6 “degrowth” is included in the challenges and trends of next generations GWP ~ U$ 80 trillion

7 world maps in 2015 poverty economy

8 biocapacity

9 US 80 tri GWP 7 billion inhabitants social inequality climate crisis water scarcity

10 1992 Eco 92 global pop 5.4 billions GWP 28 tri dollars 2012 Rio+20 global pop 7 billions GWP 78 tri dollars + 1.6 billion people and + 50 trillions dollars in ONLY 20 years moving from unlimited growth  to  “DEGROWTH” ~ 80 millions per year

11 “tonight we need to open space for more 219.000 people for dinner”

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13 US Dept of Energy levels of greenhouse gases soared by 6% in 2010 higher than the worst scenario outlined by experts.

14 BARTER NGOs [.org] [.com] CORPs

15 international regulatory financial landmarks

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18 EU 20-20-20 TARGETS 1 - 20% cut in greenhouse gas emissions by 2020 2 - 20% increase in use of renewable energy by 2020 3 - 20% cut in energy consumption through energy efficiency by 2020

19 world financial mkt US 850 trillion - 2011 no CO² filters Dcarb MARKET SOARS risk

20 degrowth

21 Low Carbon Economy Index degrowth

22 50% reduction in CO² emissions by 2050, requires cumulative investments of US$ 45 TRI 50% reduction in CO² emissions by 2050, requires cumulative investments of US$ 45 TRI yearly investment of over US$ 1 trillion

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24 natural fibre is a decarbonizing agent degrowth

25 Ebictda with “C” EBITDA measures the cash generated by the operating activities of a company (Earnings Before Interest, Taxes, Depreciation, and Amortization) EMISSIONS increase RISK of companies. “C” of CO² representing GHG have entered in the “profit equation of companies”

26 assets under management US$ 30 trillion number of signatories 900 “degrowth” investment assets

27 beyond zero carbon growing in the degrowth era

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30 water footprint how much water is needed per capita/yr global WFP 1.243 m3/yr http://www.befree.pt/agua/enquadramento.htm

31 fibre foot print what is the global natural fibre´s foot print? what is natural fiber economic chain´s shared vision on decarbonization?

32 natural fibre as a decarbonizer for every ton of natural fibre included in products... how many tons of CO² emission are avoided? how many green jobs?

33 cow manure fibre

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35 floors made from manure

36 in the next 10 years Brazil will need to build 23 million new homes, investing 3 trillion dollars How much of that can be FIBRE?

37 Annual cocoa production worldwide: 3 million tons – 30% of cocoa is fibre a

38 cocoa fibres

39 Green Jobs beyond zero carbon growing in the degrowth era

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42 thank you eduardo athayde eduathayde@gmail.com natural fibres are key players to decarbonize the economy, generate green jobs and ecobusiness


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