2.  Definition: The particular ideas or principles promoted by an organization or movement.  Origin: Early 1700s; Catholic Church; from Latin for “congregation of propagating the faith” (propagate = spread)  Presents a biased view.  Bias is a preference, especially one that inhibits impartial judgment.  Propaganda is most commonly associated with advertising and politics (elections, wars, ideologies).  Will often make an emotional appeal.

5.  Most common technique.  Often used in advertising.  Basic idea: “If everyone else is doing/thinking it then so should you.”  Think of it like peer pressure: “Other people are doing/believing it, so if you don’t, then you’re wrong... You don’t want to be wrong, do you?  When you see this, you need to weigh the pros and cons of joining the “crowd”.

7.  A word or phrase used to make an unpleasant idea sound more pleasing.  According to the Nazis, the Jews in Poland were relocated; whereas, the reality was the Jews were sent to death camps.  When you see this, try to see if inferences can be made about any hidden meanings.

8.  Often used in politics and during wartime.  Can often provide people with fears that they may not have “realized” they had.

11.  Often used in politics.  Words that have different positive meaning for individual people but are linked to highly valued concepts.  Claims “demand” approval from the listener (“We fight in defense of democracy!”).  Common words/ideas associated with technique: honor, glory, love of country, freedom.

12.  A false or incorrect logical principle; “talks in circles”.  One must think about the LOGIC of the statement and take every part of it into account. http://www.youtube.com/watch?v=zrzMhU_4m-g

13. Choose ONE specific type of propaganda discussed last class. What is it? Please provide an example.

14.  Often used in politics and during wartime.  Uses negative words or those with a negative connotation.  Object is to instill prejudice against a group or idea.  Often employs sarcasm or ridicule—political cartoons.  Need to separate your feelings from the ideas presented.

16.  Often used during speeches.  Works to convince that views presented represent those of the common person and/or are for the good common person.  Will often target the “common man” with regional figures of speech or jokes.  Will sometimes intentionally mispronounce words and/or adopt an accent to make listeners feel like they can relate and to give an impression of “I’m just like everyone else.”  Most common term associated with this: “Middle Class”.  Consider speaker’s background and try to ignore the “dialect”; focus on the ideas.  http://www.teachertube.com/viewVideo.php?video_id=1372 98&title=Plain_Folks http://www.teachertube.com/viewVideo.php?video_id=1372 98&title=Plain_Folks `

17.  Points out the benefits of an idea or product.  Think of infomercials  http://www.youtube.com/watch?v=eY4zr0Je kWE&feature=pyv&ad=5397788633&kw=as%2 0seen%20on%20TV http://www.youtube.com/watch?v=eY4zr0Je kWE&feature=pyv&ad=5397788633&kw=as%2 0seen%20on%20TV

18. Quotations or endorsements that connect a famous/ reputable person with an idea or product. http://www.youtube.com/watch?v=1jJun_1dII0

19.  An attempt to make someone view one item the same way they view another and link the two subjects in one’s mind.  Often done in politics—linking of one politician to another; can be positive or negative association.  Campaign ads  http://www.youtube.com/watch?v=phBBnxX JdoM http://www.youtube.com/watch?v=phBBnxX JdoM