1. Mobile Life Kristina Höök Mobile Life director

2. Mobile Life facts: April 2007 - March 2017 210 MSEK about 25 researchers Senior researchers: Kristina Höök, Professor in Human- Machine Interaction at DSV (Department of Computer and Systems Sciences), Stockholm University Lars Erik Holmquist, Associate Professor, DSV, SU and SICS Oskar Juhlin, Associate Professor, DSV, SU and Interactive Institute Annika Waern, Associate Professor, DSV, SU and SICS

3. Partners: Stockholm University – DSV SICS/II Ericsson Research AB Sony Ericsson AB Microsoft Research Ltd TeliaSonera AB Stockholm City Municipality STING (Stockholm Innovation & Growth) Kista Science City

4. Mobile Life?

5. Mobile services revolution similar to tremendous internet development

6. Games Socialise Advertise Share photos Wikipedia Share stories Buy stuff Book tickets Chatting Arrange summer holidays Research Porn Blogging Read newspapers Stock quotes Reading Spelling checker B2C Education Programming Work

7. Why? Open platform Standards Device-independent access … but foremost: Many can create content, functionality and services Given time, meaningful practices have been established

8. Mobile technology?

9. Not a PC nor only internet here and now

10. RFID SenseCam GPS Wireless communication Bodysensors Digital cameras P2P Sensor- networks iPods Mobile phones Light sensors Accelerometers Haptics Bluetooth Handheld computers SMS MMS

11. Right here Right now

12. Why is the mobile life not here already?

13. Obstacles Payment models Operating system standardisations Interface design Regulations Value networks Interface standardisation Mobile service download & installation Mobile eco-system

14. What will the centre do? Invent new designs, design methods, technologies, mobile services to make it happen! Remove obstacles together – industry, academia, society!