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ENROLLMENT REPORT PRESIDENT’S LEADERSHIP COUNCIL SEPTEMBER 19, 2012
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Fall 2012 Strategies First-Time Freshmen – Continue focus on the high-priority areas of Floyd/Johnson and Boyd/Greenup; adding Breathitt, Lawrence, Lewis and Pike counties – Continue promoting Eagle Excellence Award; modifying to send scholarship offer letters in fall – Update Datatel Recruiter to 2.0; update territory goals to meet total goal – Share enrollment planning calendar with campus
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Fall 2012 Strategies First-Time Freshmen (Continued) – Expand recruitment efforts outside the service region; additional Meet MSU Nights – Promote updated Non-Resident Tuition Scholarship, enhancing the value to out-of-state students and providing access to students with financial need – Launch Net Price Calculator to provide information on cost and financial aid resources (Scannell & Kurz)
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Fall 2012 Strategies Diversity – Host Evening with the Eagles events in Lexington, Louisville and Cincinnati – Refocus senior enrollment services counselor on Louisville territory – Jefferson County counselors’ meeting – Host spring Diversity Day
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Fall 2012 Strategies Early College Program – Maintain quality of program and number of students in Early College Program – Increase yield of Early College Program from dual enrolled to first-time freshmen Visits to campus, IDs, special events (Open House lunch, game tickets for family, backpack) Streamlined admission process (incoming freshman data card) Utilize student calling team for personal contact
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Fall 2012 Strategies Transfer Students – Host Meet MSU Days and Transfer Visit Days – Refocus recruitment staff on strategic areas served by Bluegrass CTC, including Winchester campus and Lexington; enhance presence in Maysville – Communicate regularly with MSU applicants who chose to start at KCTCS to provide transfer advising – Develop marketing plan for BUS-PS – Develop and implement marketing plan for Ashland and Mt. Sterling; establish goals for target groups
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Fall 2012 Strategies Veteran Students – Attend Yellow Ribbon Re-Integration events in Lexington, Louisville and Ashland areas; visit regional National Guard Units in Morehead, Olive Hill and Ashland – Continue to support the student veteran association (EagleVets) – Develop framework for consistent and timely posting of ACE-recognized credit – Surveys of current and non-returning students – Develop longer-term plan for dedicated space and staffing for a student veteran center
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Fall 2012 Strategies Graduate Students – Host and attend recruiting events; visits to hospitals, school board offices, businesses – Waive application fee (applications increased by 298 during summer campaign) – Send GRE list info using the Recruiter system – Target 983 graduating senior list – Stop-Out Recruitment; 2,333 names of graduates students who stopped attending during the past five years loaded into system – Host graduate recruitment workshop, including academic departments – Set and pursue academic program targets
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Fall 2012 Results Record Open House Attendance – Total 1,186 attended, up 40% year-to-year Meet MSU Nights/Evening with the Eagles – Lexington, Pikeville, Maysville, Erlanger, Louisville, Somerset, Ashland, Mt. Sterling, Prestonsburg, Hazard, West Liberty, Louisville, Columbus, Cincinnati – Total 733 attended, 477 applications Total applications up 38% year-to-year – Freshmen +51% Total SOAR attendance 1,862, up 237 (15%)
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Fall 2012 Total Applicants and Accepts 79% 81% (+2474, +38% YTY) (+2375, +48% YTY) YTY Comparison August 12, 2012
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Fall 2012 Freshman Applicants and Accepts 85% 84% (+1783, +51% YTY) (+1457, +49% YTY) YTY Comparison August 12, 2012
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Fall 2012 African-American Applicants and Accepts (+204, +40% YTY) (+119, +36% YTY) YTY Comparison August 12, 2012
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Fall 2012 New Transfer Applicants and Accepts (+47, +4% YTY) (+36, +5% YTY) YTY Comparison August 12, 2012
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Fall 2012 New Graduate Applicants and Accepts (+68, +8% YTY) (+140,+29% YTY) YTY Comparison August 12, 2012
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Fall 2012 Total Enrolled YTY Comparison September 19, 2012 +419 Final official enrollment reported in November was 10,971 for Fall 2011.
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Fall 2012 Total African-American Enrolled YTY Comparison September 19, 2012 +21 There were 74 new African-American freshmen on comparative date in 2011. There were 99 new African-American freshmen on same date in 2012.
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Fall 2012 FTFR Enrolled YTY Comparison September 19, 2012 +284 Final official FTFR enrollment reported in November was 1,372 for Fall 2011. 2011 FTFR 211 Out-of-State 15% 2012 FTFR 254 Out-of-State 15%
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Fall 2012 FTFR Enrolled by ACT Range 5% 23%37%25% 10% YTY Comparison August 12, 2012 Last year ended at 21.8 Average ACT = 21.8 (FTFR Registered) Average ACT = 22.0 (FTFR Registered) Preliminary 2012 figure is 21.9
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Fall 2012 New Transfers Enrolled YTY Comparison September 19, 2012 -12
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Fall 2012 New Graduate Students Enrolled YTY Comparison September 19, 2012 +57 At same date, 2011FA Total GR enrollment was 1,548; 2012FA is 1,458.
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Fall 2012 Total Early College/Transitional Enrolled YTY Comparison September 19, 2012 +212 Ended with 2,387 total early college/transitional for Fall 2011. 381 seniors taking dual-credit classes during 2011-12 year enrolled as FTFR in Fall 2012.
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Fall 2012 FTFR BY COUNTY Oldham Bullitt Woodford Boyle Campbell Kenton Rowan Wolfe Menifee PowellMercer Bracken Robert- son Bourbon Bath Bell Boyd Carter Casey Elliott Estill Fleming Floyd Garrard Greenup Jackson Breathitt Johnson Knox Lawrence Leslie Lewis Lincoln Madison Magoffin Marion Martin Mason McCreary Morgan Nelson Perry Pike Pulaski Rock- castle Russell Wayne Whitley 2012FA FTFR Enrolled Fayette Clark Scott Montgomery Anderson Jessa- mine Boone Grant Pendleton Harrison Nicholas Harlan Letcher Knott Lee Owsley Laurel Clay Franklin Owen Washing- ton Jefferson Shelby Clinton Cumber- land Adair Taylor Green 50+ 25-49 10-24 Trimble Carroll Gallatin Henry Spencer Larue Metcalfe <10
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Fall 2012 FTFR BY COUNTY Oldham Bullitt Woodford Boyle Campbell Kenton Rowan Wolfe Menifee PowellMercer Bracken Robert- son Bourbon Bath Bell Boyd Carter Casey Elliott Estill Fleming Floyd Garrard Greenup Jackson Breathitt Johnson Knox Lawrence Leslie Lewis Lincoln Madison Magoffin Marion Martin Mason McCreary Morgan Nelson Perry Pike Pulaski Rock- castle Russell Wayne Whitley 2012FA FTFR Enrolled vs. 2011FA FTFR Fayette Clark Scott Montgomery Anderson Jessa- mine Boone Grant Pendleton Harrison Nicholas Harlan Letcher Knott Lee Owsley Laurel Clay Franklin Owen Washing- ton Jefferson Shelby Clinton Cumber- land Adair Taylor Green Increased 15-32 Increased 5-14 Decreased 5-15 Trimble Carroll Gallatin Henry Spencer Larue Metcalfe Change <5
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