1. 1

2. Oracle SQL Developer Data Modeler
Kris Rice – Director of Development

3. Agenda Technical and Feature Review Focus on Developer Productivity
Introduction to SQL Developer Data Modeler
Audience
Technology
Review Features
Update on Packaging

4. Strategic Rationale Why are we in the Data Modeling Market?
Oracle has a strong suite of Database Developer Tools
SQL Developer Data Modeler provides a competitive data modeling tool relative to best-of-breed niche providers
Niche vendors have critical mass
Niche vendors provide full data lifecycle development
Adding data modeling further improves Oracle’s position in database tools by
Filling current functionality gaps
Adding specialized domain expertise
Displacing market leaders:
CA Erwin, MS Visual Studio, MS Visio, Embarcadero ER/Studio, Sybase Power Designer, IBM Rational Data Architect
Why has Oracle entered the modeling market? Is there a market, is there place for another tool, when the competitors are strong?
Yes, there is a growing market. Customers who threw out modelers are looking around for replacement tools. The competitors are strong and attract good revenue.
As a database company, we should be providing data modeling tool for our developers.

5. What is SQL Developer Data Modeler?
A visual diagramming and data modeling tool
A single tool for different users and functionality
Data Architect to build logical data models
Database Developer to model relational models (tables and columns)
DBA to add tablespaces, partitions to the tables

6. Why use Oracle SQL Developer Modeler?
A single tool with different features and for different audiences and users
A diagram is a powerful communication tool
Logical Model for architects and users
Relational model for developers
Physical model for database administrators
Viewer for all users
Extend Oracle product suite
Improve Application Development
Will have better quality
Are easier to maintain
Have shorter Time to Market

7. Oracle SQL Developer Data Modeler
Supports a variety of visual models
Entity Relationship (ERD) - supports Barker and Bachman notation (EAR)
Relational
DataTypes (SQL99)
Multi-Dimensional
Data Flow
Records details for
Physical implementation
Business information
Domains
Imports from various sources
DDL and Dictionary import from Oracle Database
Oracle Designer repository
DDL and data dictionary import from Microsoft SQL Server, IBM DB2/390 and DB2 LUW
General JDBC based dictionary import for non-Oracle databases
Ca Erwin Data Modeler
Exports to various sources
DDL for Oracle and non-Oracle databases
Oracle Analytical Workspaces
Multi-Dimensional XMLA format

8. Data Modeler and the Audience
Analysis (Logical – Platform independent)
Gather data requirements without implementation detail
Create and transform ERD to one or more relational designs
Supports data analysts, enterprise and data architects
Design (Physical)
Create new or update engineered relational model
Create one or more physical implementations from the relational model
Generate DDL for implementation
Supports database administrators
Read-only Viewer
Print diagrams and consult model properties
Supports application developers, business and end users

9. Technology Technology and Architecture Database support
Java based
Independent standalone product
Database support
Oracle 9i, 10g, and Oracle Database 11g
Third-party databases
Microsoft SQL Server 2000 and 2005
IBM DB2/390 and DB2 LUW
Platform support
Windows
Linux
Mac OS X

10. Logical Modeling Model entities, attributes and relations Support for
Super type
Sub types
Transform one logical to many relational and multi- dimensional models
Support for configurable forward and reverse engineering

11. Relational Modeling Model tables, columns and FKs
Create one logical for one or more relational models
Support configurable forward and reverse engineering

12. Physical Modeling One relational model for many physical models
Supports
Oracle Database 9i, 10g and 11g
Microsoft SQL Server 2000 and 2005
IBM DB2/390 and DB2 LUW
DDL file editor supports
Design Rules
Object selection
Drop objects
Table scripts

13. Forward and Reverse Engineering
Each logical model to maps to one or more relational models
Each relational model maps to one logical model
Each relational model maps to one or more physical models
Each physical model maps to one relational model
Engineering options
General
Compare/copy
Synchronization

14. Modeling DataTypes Support for SQL99 (Object Relational Modeling)
Distinct Types
(Predefined) Structured Types
(Predefined) Collection Types
Used in logical models
Used in relational models
Included on import
Generated in DDL

15. Multi-Dimensional Modeling
Modeling of Cubes, Dimensions, Levels and Hierarchies, Measures and slices
Start from ROLAP, XMLA or from scratch
Generate Oracle Analytical Workspaces

16. Working with Data Flow Diagrams
External Agents
Processes
Primitive
Composite
Transformation
Information Flow
Information Store

17. Importing Oracle Database 9i, 10g and 11g
Database catalog
Scripts
Oracle Designer repository import
Generic JDBC based Dictionary
Examples: MySQL, Terradata
SQL Server, DB2 and UDB
Multi-Dimensional
Cube views
XMLA
Other Modeling tools
CA ERwin
Bachman

18. Exporting and Code Generation
Standard database DDL scripts
Oracle
IBM DB2 and UDB
MicroSoft SQL Server
Multi-Dimensional Oracle AW, Cube Views and XMLA
CSV export

19. Controlling the Design Environment
Selection of tools available
Domain definition (data types)
Name abbreviation in the relational model (Customer to CUST)
Compare and merge facilities
Design Rules
Tools Options
Naming standards
Specify default database
Controlling constraints
Physical properties
Notations (Barker, Bachman)

20. Formatting and General Appearance
Granular and general control
Set per item type
Synchronize tree with diagram
Set notation

21. Reporting Repository Create repository user
Export design to repository
Initial export creates repository
Exports initial version to repository
SQL Developer support
Browse repository
Import reports
Run shipped reports
Create your own reports

22. Packaging Choices SQL Developer Data Modeler
Licensed, independent standalone product
File based
SQL Developer Data Modeler Viewer
Free standalone viewer
SQL Developer Data Modeler Viewer extension
Integrated into SQL Developer 2.1

23. Finding More Detail www. oracle
Finding More Detail
SQL Developer Data Modeler on OTN
White papers,Oracle by Example (OBE) online demos, models and scripts
SQL Developer Exchange
Add feature requests:
Forums
SQL Developer forums.oracle.com/forums/forum.jspa?forumID=260

24. Summary Oracle introduces SQL Developer Data Modeler for
Logical modeling
Relational modeling
Physical modeling
Forward and reverse engineering
Data types modeling
Multi-dimensional modeling
Data flow diagrams
Importing and exporting
Providing control of the design environment
Exporting design for reporting

25. “This presentation is for informational purposes only and may not be incorporated into a contract or agreement.” 25