1. Energy Sense Ireland Ltd Company Presentation

3. Energy Sense Ireland is an energy conservation consultancy firm with the mission to "Save clients & consumers money by reducing their electrical consumption." ESI provides companies with a full turnkey energy program, from Consultancy to product sales and full installation of innovative energy saving products Energy Sense Ireland Who Are We?

4. Your company & Pharox Consumer campaign Focus real savings on switching 450 saved per bulb over lifetime Counter ESB customer supply CFL campaign – old technology LEDs are the eco future of light switch over and feel the light ! Counter BGE big switch See the light ! Extra lifetime gift as well as lower costs. A bright idea !

5. Possible campaign Position AIRTRICITY as only Eco supplier with superior service,superior Eco products – offering continuous customer savings. Subsidised bulbs –no cost to switcher, (12 or 24 months collected via bill. Same as BGEpay as you save scheme.) Gift to customer if recommends new client (one for each referral). Loyalty bonus gift after 12 months bills.

6. PR campaign TV exposure – stress on innovative, Eco, long term savings – Late late (one for everyone ) – Feature inventor John Rooymans or Warner Philips Radio (Mooney goes wild) interview and competition/phone in prizes. Vouchers in Emails and Bills to customers Special webpage

7. Logistics ESI Retail partner offers collection depot, gift wrapped for Airtricity. ESI offers Branded webstore, does delivery (+5 shipping per set of bulbs) ESI holds stocks for Airtricity and / or supplies retail partner with stock AIRTRICITY offers vouchers for redemption Pricing : Airtricity buy price 20.99 » Retail price 25.99 » How much is customer acquisition cost currently ?

8. Pharox 300 warm white Pharox is the most energy efficient bulb without concessions Energy consumption: 6 watt Light output: comparable with incandescent bulb up to 60 watt Energy saving: maximum of 90% saving in energy use compared to a 60 watt incandescent bulb CO2 emission: up to 90% saving in CO2 emission Color (CCT): <3000K warm white light CRI: > 90 Fitting: B22 (bayonet), E26, E27 (edison screw) Voltage: 220V Light output: >300 lumen Efficiency: >60 lumen/watt Power factor: 0.55 Dimmable: dimmable on all regular dimmers Life expectancy hours: +/- 35.000 hours Life expectancy years : +/- 25 years Saving: 18 saving/bulb/year* * based on 5 hours a day usage

9. Pharox 300 flame Energy consumption: 6 watt Light output: comparable with incandescent bulb up to 60 watt Energy saving: maximum of 90% saving in energy use compared to a 60 watt incandescent bulb CO2 emission: up to 90% saving in CO2 emission Color (CCT): <2700K flame beige light CRI: > 90 Fitting: B22, E26, E27 Voltage: 110-240V Light output: >300 lumen Efficiency: >60 lumen/watt Power factor: 0.55 Dimmable: dimmable on all regular dimmers Life expectancy hours: +/- 35.000 hours Life expectancy years : +/- 25 years Saving: 17 saving/bulb/year* * based on 4 hours a day usage Pharox is the most energy efficient bulb without concessions

10. Pharox 200 E Energy consumption: 5 watt Light output: comparable with incandescent bulb up to 40 watt Energy saving: maximum of 85% saving in energy use compared to a 40 watt incandescent bulb CO2 emission: up to 85% saving in CO2 emission Color (CCT): <3000K warm white light CRI: > 90 Fitting: B22, E26, E27 Voltage: 110-240V Light output: >200 lumen Efficiency: >40 lumen/watt Power factor: 0.55 Life expectancy hours: +/- 20.000 hours Life expectancy years : +/- 15 years Saving: 12 saving/bulb/year* * based on 4 hours a day usage Pharox is the most energy efficient bulb without concessions

11. Pharox candle flame IN DEVELOPMENT!!! Pharox is the most energy efficient bulb without concessions Energy consumption: 5 watt Light output: comparable with incandescent bulb up to 40 watt Energy saving: maximum of 85% saving in energy use compared to a 40 watt incandescent bulb CO2 emission: up to 85% saving in CO2 emission Color (CCT): <2700K flame beige light CRI: > 90 Fitting: B22, E26, E27 Voltage: 110-240V Light output: >200 lumen Efficiency: >40 lumen/watt Power factor: 0.55 Life expectancy hours: +/- 20.000 hours Life expectancy years : +/- 15 years Saving: 12 saving/bulb/year* * based on 4 hours a day usage

12. Pharox MR 16 IN DEVELOPMENT!!! Pharox is the most energy efficient bulb without concessions Energy consumption: 5 watt Light output: comparable with MR16 up to 30 watt Energy saving: maximum of 75% saving in energy use compared to a 30 watt incandescent bulb CO2 emission: up to 75% saving in CO2 emission Color (CCT): <3000K warm white light CRI: > 90 Fitting: B22, E26, E27 Voltage: 110-240V Light output: >200 lumen Efficiency: >40 lumen/watt Power factor: 0.55 Life expectancy hours: +/- 20.000 hours Life expectancy years : +/- 15 years Saving: 12 saving/bulb/year* * based on 4 hours a day usage

13. Service Excellence To keep our promises All Installations and tasks carried out are completed in line with current Health & Safety guidelines All our contractors are RECI certified All products conform to the relevant BS and EN standards Customer Commitments To be your trusted energy savings partner To honor customer commitments at all times To build long term partnerships To understand and satisfy our clients current and future needs Excellent aftercare customer service Energy Sense Ireland - Our Values

14. Sales Channels- commercial,retail Consumer lights Monitoring, Consultancy, Products, Installation service comm clients Installers, FM, Contractors Wholesalers Suppliers Lighting, Aircon, Refrigeration etc consumers

15. Our ethos People Staff Partners, sub-contractors, suppliers and clients Public Planet Save wasted resources = save money Save power, Co2, carbon fines = save money Profit essential to our growth Key contribution to our clients, partners. Triple bottom line P People P Planet P Profit

16. Where can ESI reduce bills? Office Buildings Health & Fitness Manufacturing Facilities Retail Stores Distribution Centers Restaurants Convenience Stores Hotels Motor Dealerships Schools/Colleges Multistorey Car ParksDistilleries Homes

17. ESI Company structure Management, Admin, Finance, Marketing, PR, Sourcing – Cork based (offices Dublin & Cork) Sales & Installations – Regionally based International Subsidiaries (EU) (benelux, scotland) Sales & support – In country teams Installation Teams Based Around Sales Areas.

18. Our Save It Easy Clients Include

19. Customer Case Study Office HSE South East – Lacken HQ

20. Customer Case Study Office HSE South East – Lacken HQ Project Completed Dec 08

21. Customer Case Study Office HSE South East – Lacken HQ

22. Target Areas for Energy Reduction Lighting Low Bay Fluorescent Strip Lighting High bay industrial lighting Air Conditioning Cold Plus Injection Refrigeration Cold Plus Injection IT equipment Product in development (UCC collaboration)

23. Sources of Revenue Products & Services Territories Current IRL,UK New Targets, EU Value Product sales. HI Brite Save it Easy Lighting Retrofits, Installations Southern Europe West, East Europe Consultancy, Green IT LED sales, Indoor, Outdoor SME National Private Companies Gov enterprises AIRCON PRODUCTS Large multinationals GREEN IT S/W Solutions

24. Climate Change legislation and awareness is driving the need for energy reduction. Economic challenges driving budget cutbacks ESI brings the right products to our chosen market at the right time.

25. Contact Details CORK OFFICE: Unit 4A, Glenview, Ballinrea, Carrigaline, Co.Cork,Ireland Tel : +353 (0)21 4368581 DUBLIN OFFICE: G2 Centrepoint, Rosemount Business Park, Ballycoolin, Dublin 15, Ireland Tel: +353(0)1 6870974 Web: www.energysense.ie