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Published byJean Mires Modified over 10 years ago
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ELECTRONIC COMMERCE Online Services
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Electronic Commerce Electronic commerce is the buying and selling of products and services electronically over the Internet.
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Electronic Commerce Terminology Mobile commerce (m-commerce) Business-to-consumer (B2C) electronic commerce Business-to-business (B2B) electronic commerce Electronic commerce venue
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M-commerce Business transactions using web- enabled cell phones or handheld computers
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Business-to-consumer (B2C) electronic commerce Businesses using the Internet to sell products and services to consumers and receive payments
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Business-to-business (B2B) electronic commerce Companies using the Internet to conduct business activities with other companies
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Electronic commerce venue Website where business activities or transactions occur
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Advantages Convenience Greater selection More product information Ease of comparison shopping
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Evaluating Online Shopping Sites Clear selling terms. Make sure you can find, read, and easily understand the terms of sale. Product selection. The site should provide a satisfactory degree of information about a product being offered. Easy purchases. The directions for purchasing items at a site should be simple to follow. Customer service. A good online shopping site should provide a high level of customer service.
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B2C Shopping Sites Clothing ▫L.L. Bean ▫Lands’ End ▫The Gap Department Stores ▫J.C. Penney ▫Macy’s ▫Bloomingdale’s Travel ▫Expedia ▫Travelocity ▫Orbitz Automobiles ▫Autopedia ▫Autoweb ▫CarsDirect
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