4. We all hate going out after work to get the drinks. It’s often raining, cold in Ballarat and with the current rise in fuel it is not appealing. Currently there are no other alcohol delivery services in Ballarat and we as a group can see a large market opportunity in the town. Not only will we profit largely from university students who are mostly still under the age of 21 and therefore cannot get in theirs cars after one drink. This idea is unique to the town of Ballarat and will be based solely online.

6.  As you can see we have a very simple website that has ease of navigation. Positives of the websites navigation/functionality are; its ease of use, all menus are linked through to their correct pages and in working order and there is an appropriate number of levels for menus and product menus as well as contact details

7.  Grog on the Go is designed to offer you a home alcohol delivery service that will supply you with alcohol in Ballarat and surrounding areas! we will be the cheapest delivery service in Ballarat.  We deliver direct to your doorstep, so whether you have ran out of drink for a party, have some unexpected guests and your drink cabinet is empty, having a quiet night in with your partner and realize there is no wine, any situation, any event, Grog on the go will come to your rescue.

9. There are several groups of people who may use private delivery services. They include people who:  Just like the convenience and are willing to pay for it;  Cannot easily get to liquor stores themselves because of a disability (usually a mobility impairment);  Do not drive;  Cannot easily get to liquor stores themselves because of where they live (out of town, miles from the closest store) or local weather conditions;  Do not want to be seen in a liquor store (for religious or social reasons)

10.  Online purchase: You can add your address, then from the menu to your right you will be able to select beers and ciders, wines, alco pops, spirits, soft drinks/mixers, combos or cigarettes, then go through the wide selection from these categories and add to basket what you would like to order, then proceed to checkout where it takes you to an options page, you then click your delivery address, express personal delivery, and also click the paypal payment method option as you can still pay if you have no paypal account, and then click your billing address and below enter your phone number, then click proceed which takes you to a statement where you confirm order, it should then open a page where you can pay with a paypal account, if not just click no account and you can pay with your credit/debit card.

11.  Finally we Believe that our website is sustainable and profitable. We have created a simple, easy to use website so that it is easily accessible and convenient for our customers to use. We believe others will follow in the footsteps of this website in other towns and states as it is innovative and in an untapped market.