Presentation on theme: "DEREGULATION 1. BEFORE DEREGULATION 2. AFTER DEREGULATION Local"— Presentation transcript:
1 DEREGULATION 1. BEFORE DEREGULATION 2. AFTER DEREGULATION Local LDCSupplier & local utilityOne company (Monopoly)No alternatives for consumers2. AFTER DEREGULATIONCustomers chooseA generation supplierLocalUtilityCompanyDirectEnergy
2 DEREGULATION 3. AFTER DEREGULATION Local Utility ConEdisonPSE & GCentral HudsonOrange & RocklandWhat is Direct Energy?Direct Energy is a supplier to ConEd, or the local utility.Suppliers purchase energy off of the wholesale market.Direct Energy, and other suppliers, supply the commodity to the LDC (or local utility) to distribute.What is a Local Utility Company?Provides consolidated billingReads MetersDelivers Gas & ElectricHandles Emergencies
3 Simple. Friendly. Direct. WHO IS DIRECT ENERGY? Direct Energy is a leading North American supplier of energy and related services for residential and business customers.Backed by Parent Company: CentricaDirect Energy, partnered with Centrica, provides energy services through more than 32 million customer relationships worldwide.Over 34,000 employees worldwideLargest commercial and industrial retailer in North America based on customer numbers.Direct Energy’s Mission Statement: We will create value for our shareholders and customers by being the provider of choice for energy and related services to residential, commercial, and small industrial customers in selected North American markets.Simple.Friendly.Direct.
4 Business Owners Have The Power To Choose Benefits of The Power to Choose: Multiple suppliers - Instead of being restricted to the local utility offer, customers can choose from multiple suppliers. This brings new, more attractive offers to market.Increased control - Competitive energy supply options show businesses the big picture of their overall energy expenditures, enable a greater variety of energy strategies and provide increased control over energy budgets.An educated market - In a regulated system, the utility company manages the energy on behalf of users with little transparency or accountability. In a competitive environment, customers are more informed about their purchasing options, and play a pivotal role in the evolution of the market. Knowledgeable consumers help guide the marketplace, highlight issues, identify areas where improvements are needed and spur innovation.Motivation to create new products - Suppliers don’t compete on price alone - innovation is a critical differentiator. Competitive suppliers are constantly developing options to meet present and future customer needs, such as online energy analysis services and environmentally-friendly energy plans.Your role as an agent representing Direct Energy is to create a positive experience for every customer because you can be the first contact that the customer has with Direct Energy. You may be the first impression that the customer has about us.
6 CHOOSING THE UTILITY VS. DIRECT ENERGY LOCAL UTILITY (ConEd / PSE & G)DIRECT ENERGYBillingLDU sends customer their billDirect Energy is noted as supplier on Local Utility BillCharges on BillLDU Distribution and SupplyLDU charges for distribution, Direct Energy charges for supplyPrice ChangeLDU price will change based on market conditionsDirect Energy provides fixed ratesServiceLDU will deliver natural gas & electric to businessLDU will read meterLDU will handle service and emergenciesLDU will provide general customer careLDU will still do everything it does currentlyDirect Energy will provide an additional level of customer care associated with its products and services6