2 About AcerA profitable and sustainable Channel Business Model is instrumental to the company’s continuing success, since its founding in The Acer group employs around 8000 people worldwide, and revenues for 2010 reached nearly US$20 billion.Acer’s dual-screen,multi-touch ICONIA tablet wins the “Last Gadget Standing” competition at the Consumer Electronics show in Las Vegas.Acer launches a new logo that complements its strategic direction and better conveys our brand philosophy.2011Acer spins off its OEMmanufacturing business units.2000Acer ranks No. 2 fortotal PCs worldwide.2009Acer announces it will becomean Olympic worldwide partnerfor the Vancouver 2010 OlympicWinter Games and London2012 Olympic Games.Acer acquires Gateway, Inc.Multitech is started withUS$25,000 in capitaland 11 employees.1976Acer Inc. launches its IPO.198820071998Acer is selected as the officialIT sponsor of the 13th AsianGames in Bangkok, introducingthe world’s first PC-basedmanagement system for a majorinternational sporting event.2008Acer completes theacquisition of Packard Bell,Inc. and E-ten InfoSystemsCo. Ltd.Acer ranks No. 3 for totalPCs and No. 2 for notebooksworldwide.2010Acer launches clear.fi - a new experience that allows real-time sharing and playing of multi-format content over multi-platform devices.Acer launches its green Timeline notebook series - free from PVC and BFR materials. Integrated Founder Tech’s PC sales team and channels in the China market.1987The Acer name is adopted.2006Acer becomesSponsor ofScuderia Ferrari.
3 Acer Professional European Channel Program Acer channel value propositionWorld wide trusted brand.100% indirect sales; clear focus on channel partnersLess competition in the channel, and more flexibilityProvide consistent support to our Channel Partners for increasing the business with their customersTools: new Partner Portal, and effective Tender toolTraining: we grant a complete training portfolio through webinars and face-to-face classroom on our products (from clients up to servers, and HPC); no mandatory certifications requiredOffer to leave the service to our Channel Partners (ASP program)Support resellers in optimizing their offering with our products and solutions (Solution Competence Center)
4 Acer Professional: Value Proposition End customers:World wide trusted brandProduct portfolio including Desktop, Notebook, Netbook, Tablet, Projectors and MonitorsService & support tailor made through Repair Centers and ASP (Authorized Service Partner)Territory presence through our channel partners“Green” philosophyWe offer high-quality products that are energy and resource efficient, low in pollutants and hazardous substances, and easy to recycle.By employing green purchasing and communications with our suppliers we have been able to establish a green supply chain that is thoroughly in line with international environmental practice.
6 Acer Professional Partner Program PLATINUM PARTNERPlatinum is Acer’s highest level of partnership.• Dedicated Account Manager• Dealer Locator• Partner Portal access• Bid and tender supportAcer Partner promo Professional NB / DTAcer Partner Promo Consumer NB / DT• Webinars• Technical & Sales Training programs• Demo system• Solution Competence Center Support• Logo usage• Qualify to apply for ASP Program (Authorized Service Provider)2nd Level VIP SupportBENEFITS
7 Acer Professional Partner Program GOLD PARTNERCapable of offering all-round solutions complete with client, server, and storage.• Dedicated Account Manager• Dealer Locator• Partner Portal access• Bid and tender supportAcer Partner promo Professional NB / DTAcer Partner Promo Consumer NB / DT• Webinars• Technical & Sales Training programs• Demo System• Solution Competence Center Support• Logo usage• Dealer Care - the tool to request post sales servicesBENEFITS
8 Acer Professional Partner Program SILVER PARTNER• Dedicated Telesales Account Manager• Partner Portal access• Bid and tender support• Webinars• Technical & Sales Training programs• Logo usageBENEFITS
9 Acer Professional Partner Program POINT PARTNERResellers that have at least one shopThe Point partner can belong to any partnership level (Platinum, Gold, Silver).Provided with POS materials according to the partnership level.EDUCATION CENTERThe Acer Education Center is a channel certification created in order to build a network of dealers capable of satisfying the education market.Acer Education Centers act as a link between the dealer and the world of schools by helping them meet their technological needs. Certified partners offer proven expertise throughout Europe and deliver in-depth knowledge.
10 Partner Program – Partner Portal New infrastructure > roll out planned for Q3 2012Contents:PerformanceProductsDownloadsTrainingNewsProjects (tender tool)
11 Acer Partner Program – Solution Competence Center It is a multi-national team providing presales and post-sales support to Acer Platinum and Gold PartnersThe activities of the SCC (Solution Competence Centre) Lab include:Hardware test & VerificationSolution buildingSoftware Verificationand helps to create Technical Documentation including Technical Bulletins, FAQ Documents, White papers, Solution Guides, “How To Guides”, and training material.The live outputs from the SCC Lab include:Create Demo Area for Partners/End Users (applications and solutions)Training environments (e.g. “Train the trainer” Program)Dealer Partners can touch and test Acer equipment on-siteRemote testing for Partners
12 Acer Partner Program – Training Training are managed by our Solution Competence Center (SCC)E-academy professionalClient portfolio (Q3)Face-to-face trainingSales (configurator, target market, etc.) – half dayTechnicians1 day (client)
13 Acer Professional Partner Program – EMEA Service structure Internal Contact Centers (6)Outsourced Contact Centers (5)Repair Centers (10)Refurbishment Center (1)Logistic Hub (1)and ~ 500 External Repair partners
14 Acer Professional Partner Program – EMEA Service Acer Repair Centers:Located in major countriesSpecialized technician perform repairs with online tools, s & SMS keeping customers informed about repair statusAll products repaired pass a quality test before being returned to customer.Acer Authorized Service Provider (ASP) networks guarantee Next Business Day onsite & 4 hours interventionAcer Advantage ProgramAcer Advantage is a Warranty Extension program that can be purchased for products such as Notebooks, Aspire One, Desktops, All In One, LCD Monitors and Projectors.