1. On Trade Draught Beer Segment Performance
LAGER // 68%
ALE // 26%
CRAFT // 7%
CLASSIC
PREMIUM 4
CASK ALE
CRAFT KEG ALE
CRAFT KEG LAGER
Val : +8.2%
Vol : +4.9% 8%
Val : +19.5%
Vol : +11.6% 4%
Val : +34.3%
Vol : +31.9% 3%
Val : -8.2%
Vol : -10.8%
14%
MAINSTREAM
Val : -2.3%
Vol : -4.6%
38%
STANDARD KEG ALE
Val : +4.8%
Vol : +1.2%
10%
STOUT // 7%
Val : -3.9%
Vol : -6.5% 9%
WORLD
Val : +2.2%
Vol : -1.4% 7%
PREMIUM KEG ALE
Val : +15.3%
Vol : +12.3%
10%
Val : +41.2%
Vol : +34.4% 3%
SOURCE: CGA VOLUME (brl) 12 WKS 01/12/2018