1. A Level Business
Mrs Ram

2. Assessment Units

3. Weightings

4. BS1 Topics What is business? Marketing Producing goods and services
Types of business organisation
External influences

5. BS2 Topics Marketing Accounting and finance People in organisations
Operations management

6. BS3 Topics Business objectives and strategies Change
External influences
Business analysis

7. BS4 Topics Business objectives and strategy
Business analysis: marketing
Business analysis: finance and accounting
Business analysis: people in organisations
Business analysis: operations management

8. Objectives Types of business objectives Purpose of setting objectives
Using business objectives to measure success
Influence of the stakeholder on business objectives

9. Types of Business Objectives
A business objective is a goal that a business wants to achieve
Business objectives will vary from one business to another e.g.
a new business may want to survive in its first year
a sandwich shop may want to gain more customers
A business might set different objectives for the short, medium and long term
What are your objectives for the short, medium and long term?

10. Types of Objectives
Survival Growth Profit Customer Satisfaction Ethical & Sustainable Market share
How much do you know?
Who are the leading 4 supermarkets in the UK by sales?
What percentage do you think they each control?
What supermarkets make up the rest of the market?
What share of the market is owned by the combined discount stores Lidl, Aldi and Netto?

11. Transition Activity Select an organisation
Describe how they are owned – sole trader, partnership, private or public limited
List the businesses objectives
Discuss the advantages to the business of having these objectives
Discuss how you think these objectives may change in the next five to ten years.