1. TAKE BACK THE NEWs Global News with a Community Touch
Lite Chen, Wenjia Chen, Jessie Hoole, Yitian Huang 1 1

2. AGENDA Agenda Analysis Solution Logistics Threats and Opportunities
Implementation TimeLine
Financials
Closing Remarks
Agenda
VILLAGE
For $8.99 2 2

3. Issues Within The Current Market
12/07/2019
Issues Within The Current Market
Increasingly Dependence on Technology
Paperless Society
Declining Newspaper Industry
Socioeconomic Instability
All News outlets are suddenly being questioned
‘False’ New
New Generations Entering Workforce
New Ideals and Norms within the workplace
A New Workforce
Analysis
Solution
Logistics
Threats & Opportunities
TimeLine
Financials
Closing

4. THE STREAMLINE SOLUTION
12/07/2019
THE STREAMLINE SOLUTION
Built Upon Successful Netflix Model
Credible News in ONE place for ONE price $
Current Newspaper Market
Streamlined Newspaper App
Analysis
Solution
Logistics
Threats & Opportunities
TimeLine
Financials
Closing

5. BENEFITS Global News with a Community Touch Credible News Guaranteed
12/07/2019
BENEFITS
Global News with a Community Touch
Credible News Guaranteed
Added Value of a 'One Stop Shop'
Targeted Towards Young Business Professionals
ONE PRICE
Analysis
Solution
Logistics
Threats & Opportunities
TimeLine
Financials
Closing

6. Threats & Opportunities
12/07/2019
LOGISTICS
Analysis
Solution
Logistics
Threats & Opportunities
TimeLine
Financials
Closing

7. COMPETITIVE ASSESSMENT
12/07/2019
COMPETITIVE ASSESSMENT
1. Profitable
Ex) New York Times
Basic Digital Access:
- $5.00/week for Basic Digital Access
- $8.00/week for Digital Access Plus
- $8.00/week for Home Delivery within Canada
Alternative)Village
- $14.99/month
2. Uniqueness
No Direct Competitors currently available within Apple Stores
3. Potential Expansion Consumer Base (Younger Audience)
4. Paperless Alternative to Traditional Newspapers
5. Economies of Scale
Large customer base, will create a direct cost advantage
Analysis
Solution
Logistics
Threats & Opportunities
TimeLine
Financials
Closing

8. POTENTIAL THREATS TO SUCCESS
12/07/2019
POTENTIAL THREATS TO SUCCESS
If our Newspaper App wants to make profit, we need have a large number of users.
Competitive Low Costs
With the development of electronic technology equipment growing, more and more people are losing their interest in reading newspapers.
Will people lose interest in reading?
Market Shifting to other Forms of Media
How to keep our App stay innovative?
Millions of software in apple store, and hundreds of newspapers and magazines’ apps, It is very difficult to stand out from fierce competition.
Highly Saturated App Market
Analysis
Solution
Logistics
Threats & Opportunities
TimeLine
Financials
Closing

9. RISK MITIGATION Competitive Low Costs
12/07/2019
RISK MITIGATION
integrate Advertisement into our App: If our Newspaper App wants to make profit, we need have a large number of users (Sell Add Space)
Competitive Low Costs
Very Long Term Risk
Potential of Add-ons to incorporate these trends – Quick News Report, Videos
Market Shifting to other Forms of Media
Advertising to consumers as necessity within their busy life.
Google Analytics, etc.
Highly Saturated App Market
Analysis
Solution
Logistics
Threats & Opportunities
TimeLine
Financials
Closing

10. Threats & Opportunities
12/07/2019
IMPLEMENTATION PLAN
Build Relationship Target Newspapers
Gain Funding or Investors – Board of Directors
Hire Initial Development Team
Commence Development
LAUNCH APP
Short Term
Medium Term
Long Term
Continual Improvement and Updates
Gradually Build Network - both Newspaper Partnerships and Customer Base
Develop Add-ons in Keeping with Model - Quick News
Build Up other Platforms
12-16 months
2-3 Years
4+ Years
Research Global Market
Company Growth
Launch App in U.S. as well as Potentially other Countries
Analysis
Solution
Logistics
Threats & Opportunities
TimeLine
Financials
Closing

11. PRIMITIVE FINANCIALS – SHORT TERM ESTIMATES
12/07/2019
PRIMITIVE FINANCIALS – SHORT TERM ESTIMATES
ACTIVITIES
ESTIMATED COSTS
TOTAL
HIRING DEVELOPMENT TEAM – 5 MEMBERS (3 App Developers & 2 Sales and Advertising Agents)
$80,000 YEARLY SALARY
$400,000
- PURCHASING SOFTWARE TO BACK DEVELOPMENT
$300,000+
- MARKETING AND RESEARCH – GOOGLE ANALYTICS, ETC.
MARKETING:$100,000
RESEARCH: $50,000
$150,000
TOTAL COST: $850,000
Analysis
Solution
Logistics
Threats & Opportunities
TimeLine
Financials
Closing

12. Will Our App Be Successful?
12/07/2019
Will Our App Be Successful?
Ecofriendly
Easy To Read
Time Saver
Economical
YES
Analysis
Solution
Logistics
Threats & Opportunities
TimeLine
Financials
Closing

13. “WERE IT LEFT TO ME TO DECIDE WHETHER TO HAVE A GOVERNMENT WITHOUT NEWSPAPERS, OR NEWSPAPERS WITHOUT A GOVERNMENT, I SHOULD CHOOSE THE LATTER” – THOMAS JEFFERSON