1. Analyzing Advertisements
Kelly Renner
English
September 22, 2010

2. “Sex sells” but degrades women
Advertising has made it evident that women are nothing more then sex objects. When it comes to promoting an alcoholic beverage women are put in a negative light.

3. Ad is geared toward men
Woman is giving out her number
Other women are envious
“Mischievous. Mixable. Magical.”

4. Woman is in a bikini, man has on a wife beater
Man’s chin is on woman’s chest
“Pursue your Daydreams.”

5. Woman’s face right next to man’s crotch
Woman looks guilty
Red lipstick

6. Business suit vs. bikini
Man is standing over woman
The man’s stance displays dominance
Woman looks vulnerable

7. In Conclusion
By these ads you can see that women are being portrayed as “easy”, men however, benefit from buying these products.
Advertising has made it evident that through the consumption of alcohol, women specifically, are susceptible to men.
Men look classy women look trashy.