1. Speeches That Instruct, Inform, and Clarify
Chapter 13 Sec. 1
Speeches That Instruct, Inform, and Clarify

2. Types of Informative Speeches
Public Lecture- He/She can get invited to give a public lecture to a community group or club.
Status Report- Business or Social group
Most of the time, the group will ask a knowledgeable person to give a status report indicating what plans exist for the future
Briefing- Used to tell members of a group about changes in the policy or procedure.
Fireside Chat- Featured a group leader addressing the concerns, worries, and issues of the moment.
Chalk Talk- Visual Aid.

3. The Six C’s Of Informative Speaking
1. Is my speech so CLEAR that everyone will understand?
2. Is my speech so CONCISE that no ones time will be wasted?
3. Is my speech COMPLETE?
4. Am I confident that my information is absolutely CORRECT?
5. Have I provided CONCRETE examples so that the audience can see my point?
6. Can I CONNECT my speech with what I know about my audience?

4. CLEAR
How can you be sure your Listeners will understand what you mean?
Defining a few important words and phrases.
The purpose of the Definition is to create some common ground between speaker and listener.
Keep terms to a minimum
Distinctions by saying what something is and what it is not.
Comparing and Contrasting
Could this point be taken more than one way?????

5. Concise Be conscious of your own Language. Not too wordy.
Make each word count.
Choose words that best fits your meaning.
Ex. Do NOT sat TREE if you mean OAK.
Enlarge your vocabulary.
You can find visual aids such as a flip chart will help you be concise and organized.

6. Complete Raising certain expectations and then stratifying them.
First- They know your are beginning
Third- They know you’ve reached the end.
They want expect a FOURTH or FIFTH
Advance Organizers- Statements that tell the audience what to expect.
“If you say to your audience, “ I’m now going to present the three reasons that local officials have tried to censor rap music”
“ If you introduce each reason with a reinforcing statement, such as “Now lets take a look at the first reason”
Major points from minor point.

7. Correct Checking and Double-Checking the accuracy of the information.
Tell where you found it.
Indicate the source of your material
You do not need to use all the information that would appear in a bibliographical citation.
Sufficient- Name of the Author or the name of a magazine, newspaper, television show, or movie.
Inquisitive listener can catch you after the speech to obtain a complete rundown of your sources.

8. Concrete Focus on the immediate and the actual.
Talk in terms of people, places, and things.
Individual cases more interesting then generalities
Ex. Do NOT talk about CANDY if you can talk about GOURMET JELLY BEANS.
Ex. Plan your speech on soccer around a particular person, like David Beckham.
Concrete examples helps listeners get a mental picture of what you mean.
The careful Speaker immediately supports every general statement with a example.
Physical Details

9. Connect Analyze the people who will be in your audience
The more we can predict how an audience will interpret what we say, the better we will be able to COMMUNICATE.
Think how you would react if you heard your speech for the first time
Your own INTUTION can help guide you as you prepare a speech for a group of peers.
If audience know to much, find a way to highlight some less well known aspects of it.
DEMOGRAPHICS can help you make assumptions on your audience

10. Continue
Checklist when you think about your audience before facing them.
1.How many people will be present
2. what are their interests, attitudes, and beliefs?
3. what do they know about the subject?
4. what is their attitude toward it ?
Cultural Literacy- the ability to recognize and understand information that an average adult can be expected to know.
Sensitivity to the audience is one of the keys to successful communication.