1. BUSINESS PLAN Project Brief: Facilitating general public to have Cash-in-hand by converting mobile phone credit to cash. And transfering the credit to the customers bank account.

2. Background information Summary Company Description Product / Service Key Factors Strategy and Implementation Budget Analysis BUSINESS PLAN Content

3. We are an experienced software company who deals with software development, provision of services and consultancy. We are in this field from the last 10 years. We are providing software solutions for telecom, education, and ecommerce sectors from the last 10 years. BUSINESS PLAN Company Information

4. BUSINESS PLAN Summary Who are we We are an experienced software company who deals with software development, provision of services and consultancy. What we will provide? We will provide Credit-to-Cast service to telecom customers. Which and how many customers? We are targeting more than 80,375,000 mobile phone users in uk who would be able to turn their mobile credit into cash by registering with our service.80,375,000 Funding needs? There is rough estimate of 50k – 100k. First year profit? There is rough estimate of 3+ million for the first year. Funding Sources? First priority would be Investing Companies/ Stakeholders. Second option would be Banks.

5. Mobile Money Participants Bank Bank Accounts/ Debit Cards For Money transferring. Mobile Companies UK Mobile Service Providers Customers (Mobile phone users) Investors Stakeholders / Bank For funding ? Any Missing Entity. BUSINESS PLAN Highlights

6. Cash in hand on time Sometimes you need cash urgently but you dont have cash in your account/debit card. Or you have extra credit in your phone that you dont use or dont want to. BUSINESS PLAN Reasons Easy Cash Transfer You can easily transfer cash to your business partner, family member / friend securely in 2 ways. Credit –to – Credit Transfer (Converting credit to cash using Mobile Money) Credit –to – Cash Transfer (Converting credit to cash and then transferring to the recipients bank account / debit card) Why there is need of Mobile Money?

7. Benefits: Customers Mobile Companies Investors Our Company Risks: Sponsorships / Investments (Negotiation %shares or interest) High flow of Cash High Tax Software Failure (Database / Server Issues etc) Handling multiple transactions and multi companies, their accounts etc. Security /Hacking Getting Customers Confidence Not on-time payment of cash by Telecom/Mobile Companies. Cost & Expenses: Development Third party service / consultancy Start-up Tax & Marketing* Mobile Money Key Factors BUSINESS PLAN

8. Customer: Cash In Hand. 24x7 Service Fast Credit to Cash Transfer Raise Money / Funds Security Investors: Hight Profit Shares in the company with growing business. High Cash (In case of bank) Telecom / Mobile Companies: High Profit Targeting More Customers Expanding Business (by adding more business dynamics) Our Company: Profit Business Innovation & New Market No Extra Assets & Reduced Marketing cost reduced (As marketing will be done by Telecom Company) Benefits BUSINESS PLAN

9. CREDIT CASH BUSINESS PLAN Strategy and Implementation

10. Mobile Money Service / Software Mobile Companies BUSINESS PLAN Detailed Strategy and Implementation Customers 1 2 3 4 5 3a Credit Account 2a 2d* Verification 2b False True 2c 4a

11. Budget Legal Services Marketing (Online+New s paper+TV) Financial Base(Capital, Start-up Cost) ConsultancyTaxes Cost (GBP) 5000 10000250020,000 +20,000 (Telecom + Extra) 5000Based on the profit Year 1 Year 2 Year 3 Total BUSINESS PLAN Budget