1. Presentation English Brenda de Groot Danielle Harmsen Team J2A3
Monday 4th October 2004

2. Paralympics History Paralympics Athens 2004 Sponsorship Vision
Discussion

3. History 1948 Sir Ludwig Guttmann; “The father of Disabled sport”
Stoke Mandeville, England
1952 The Netherlands joined the Games
1960 Rome, Italy; 400 athletes from 23 countries

4. Paralympics Athens 2004
4000 athletes, representing 143 countries in 19 sports
Take place from 17th to 28th September
First time athletes will not be asked to give any financial sum for participating

5. Sponsorship program Official Paralympic sponsor
Official Paralympic supporter
Official Paralympic provider

6. Values for sport sponsorship corporations
Promotion and networking opportunities
Business opportunities and social commitment
Media coverage extended for companies that support the Paralympic Games
Unforgettable hospitality experience

7. Sponsors Athens 2004

8. Vision; Paralympic Games in 4 words
Pursuit
Strength
Inspiration
Celebration

9. Discussion points
Do you think there is less publicity for the Paralympic Games in comparison with the Olympic Games?
Do you think disabled athletes get the attention they deserve?
How do you think the Paralympic Games can attract more attention?