1. What’s In a Place?
Key Idea 1.a: Places are multi- faceted, shaped by shifting flows and connections which change over time.

2. Learning Objectives
To determine the role of key factors in creating a place profile.
To understand that place profiles can tell a lot about the identity of a place.
To know that place profiles are dynamic and change over time and so a places identity also changes over time.

3. A ‘Place Profile’ can be described as telling a ‘story of a place’.
The characteristics determining a place profile (or identity) are complex and inter-connected.
Demographic
Socio-economic
Natural or built-up
Political
Cultural

4. Task:
You are going to investigate 2 contrasting local areas in the UK - Kelvedon in Essex and the borough of Hackney in London.
Use the websites to complete the sheets for both local areas by examining the 5 key factors listed to help determine their role in creating the place identity.
Complete both columns.
Place Profile - Kelvedon, Essex
Place Profile – Hackney, London

5. Questions:
Do the same factors have the most influence in creating a place identity in each location? (highest ranking).
Do you think the factors that influence the place profile have changed over time?
Why? Why not?
In your own words, write a summary of what you have learnt this lesson.