1. Relaxation Station Chief Executive Officer: Regina Lautsch
Chief Financial Officer: Nicole rose
Chief Marketing Officer: Heather Schulbaum

2. I feel very uncomfortable working out around males.
Problem
I feel very uncomfortable working out around males.
I’m always on the go.

3. Product/Service
RELAXATION STATION

4. Company Summary Woman only: ages 17-40 Be fit Relax
Grab a healthy snack

5. Researching your customer
Strengths
Weaknesses
Opportunities

6. Product
Price
Promotions
Relaxation Station
Bronze
Silver
Gold

7. Making our business known
@relaxationstation
Facebook Fan Page: Relaxation Station

8. Relaxation Station Spa Healthy Food Fitness Center
3 story building with 3 different ways to relax!
Spa
Healthy Food
Fitness Center
*Show this flyer to receive 3 days of a free membership to the fitness center*

9. Membership options Bronze: $25/month -Access to the fitness center
-Can purchase any food or spa treatments at an additional price
Silver: $85/month
-Access to the fitness center and the food level.
-One drink and meal per day, free of charge. (Additional costs applied to customers who wish to have extra.)
Gold: $150/month
-Access to the fitness center, food area and spa treatment.
-Receive food once per day. They get a drink, meal and snack.
-Entrance into the spa once a week.(Additional costs apply to added treatments.)*Spa includes manicure & pedicures. Massages and facials at an additional cost.

10. Total: 500 memberships Gold: 100 people Silver: 175 people
Additional spa treatments
Additional food
Massages: $80
Drinks: $2-5.50
Facials: $65
Meals: $6-9.50
Manicure: $10
Pedicure: $12
Snacks: $1-3.75
20%
45%
35%
Total: 500 memberships
Gold: 100 people
Silver: 175 people
Bronze: 225 people

11. Food Employees
(3 workers)
Spa Employees
(4 workers)
Fitness Trainers
(2 workers)
Budget
Day:
$8 an hour for 8 hours
$10 an hour for 4 hours
$15 an hour for 4 hours
Month:
$5, 376
$1,920
Year:
$64, 512
$23,040
$23, 040
$12,000 advertising budget
$12,000 expenses
$60,000 rent
Total
$426,000 before expenses
$231,408 after expenses
$100,000 to update the store
$131,408 after updated money is taken out
$43, salary for each officer (CEO, CMO, CFO)

12. The Relaxation Station
Hope you take this opportunity to relax, grab a bite and get fit!