1. Industry Analysis: The Beauty Industry
By: Beth Sherman

3. Overview
The beauty industry is a vast fast paced yet ever so stable industry.
The Cosmetics, Beauty Supply and Perfume stores part of the beauty industry is a $14 billion dollar industry.
Some of the leaders in this facet of the beauty industry are stores like Sally’s Beauty, Sephora, Ulta Salon Cosmetics and Perfume, and L brands.

4. Market Share of Industry Leaders

5. Industry Developments
More products are being made to cater to the male and teenage consumer therefore broadening the target market and in turn allowing for growth

6. Target Markets
Targeted Consumers range from ages male and female.
There are options for people of any age, race, gender or ethnicity.

7. Key Players in the Industry
L'Oreal
Unilever
Proctor & Gamble
Avon
Estee Lauder