1. SSHHHH! It’s a Trade Secret

2. A Trade Secret is Information:
that has economic value
that is not generally known
over which reasonable efforts to maintain secrecy have taken place.

3. Types of Trade Secret Information
Technical or non-technical data
Formula
Pattern
Compilation
Program
Device
Method
Technique
Drawing
Process
Financial data
List of actual or potential customers

4. Economic Value
Actual (could be development/implementation costs; lost profits, etc.)
Potential (value that would have been gained had the secret not been misappropriated).

5. Availability of Information
Not generally known by competitors

6. “Reasonable” Efforts to Maintain Secrecy
Absolute secrecy not required
Reasonable under the circumstances
Comprehensive program

7. Examples of Methods to Maintain Secrecy
Lock & Key
Passwords
Restricted access
Sign-in sheets
Confidential stamps
Non-Disclosure Agreements

8. The sum may be a trade secret, even if each part is not.

9. Advantages/Disadvantages of Trade Secrets
No time limit
No public disclosure
No governmental filing process
Depends on employee-employer relationships, and those can change.
Pandora’s box
May distract from your knitting

10. Historically – Common Law – Six Factor Test
Extent known outside company
Extent known by employees
Measures taken to guard secrecy
Value to company and competitors
Time, effort and money to develop
Difficulty of proper acquisition

11. What Law Governs Historically – Common Law Uniform Trade Secrets Act
Illinois Trade Secrets Act
Economic Espionage Act
[the American Law Institutue’s Restatement of Torts, 1939 – and subsequent updates—have/has played an important interpretative role.

12. Uniform Trade Secrets Act
Adopted by nearly 40 states

13. Illinois Trade Secrets Act
Effective since 1988
Adjunct to common law
Gives “teeth” to infringement claims

14. Illinois Trade Secrets Act
Remedies
Injunction
Compensatory damages
Punitive damages
Attorney’s fees

15. Economic Espionage Act
Gives U.S. Attorney sweeping powers to prosecute any person or company involved in trade secret misappropriation
Punishes intentional stealing, copying or receiving of trade secrets
For product produced or placed in interstate commerce

16. Economic Espionage Act
Penalities
Individual fines up to $500,000
Company fines up to $5 million
Prison – up to 10 years for individuals and 15 years if theft performed for foreign government

17. Proper Methods to Obtain Trade Secrets
Legitimate Observation
Reverse Engineering
Independent Invention

18. “Beware” of Agreements you are bound by under terms of employment.
Employer expectations and behavior that may be inappropriate (turning you into a spy)
Questions you ask your new employees about their former employment.

19. Confidentiality Agreements
Protects against disclosure of confidential information and trade secrets of employer.
Term: during employment and potentially forever.
May not cover stuff you already know. But, how do you prove you already knew it.
Check terms of employee handbook.

20. Non-Competition Agreements/Restrictive Covenants
Prevent employee/independent contractor from engaging in work or projects that may compete with business of employer.
Disfavored (but enforceable) under the law.
Must be limited in scope, geography and time.
No bright line test on what’s acceptable.

21. Confidentiality Agreements
Confidentiality. Employee will not disclose any Confidential Information to any person or entity for any reason, except as required to perform its obligations under this Agreement. For purposes of this Agreement, Confidential Information shall include the financial terms of this Agreement and all records, reports, documents, designs, plans, contracts, literature, data, concepts, ideas, software, computer programs, source code, object code, information, memoranda, correspondence, and other material created, developed or used by Employer or Employee pursuant to this Agreement, or delivered or transmitted to Employer by Employee pursuant to this Agreement or otherwise. Confidential Information shall also include information in Employee’s knowledge or possession concerning Employer’s business, marketing, administrative, advertising, budgeting or organizational plans, practices, policies and procedures, as well as Employer’s customer lists and scientific or technical information, Employer’s advertising rates, information about users of any Employer Web site, and any traffic patterns or usage information about Employer Web sites, regardless of whether such knowledge or information was obtained pursuant to this Agreement or otherwise. Employer shall own all rights, title and interest in all Confidential Information. Employee acknowledges that much of this information constitutes trade secrets or proprietary information unique to Employer, and that disclosure in breach of this Paragraph will result in irreparable injury to Employer for which Employer shall be entitled to injunctive relief in addition to all other remedies available at law or in equity.

22. Non-Competition Agreements/Restrictive Covenants
Upon termination of this Agreement and/or the date Optometrist ceases to perform services for Corporation for any reason, with the sole exceptions of termination by the Optometrist for “Cause” as defined in Section 14(b), or termination by Corporation without cause pursuant to Section 13(b), and for a period of five (5) years following termination, Optometrist will not, without written consent of Corporation, engage in the Practice of Optometry (i) at either of the ___________, or (ii) at any other facility within the Service Area. The parties agree that these covenants are necessary to protect the activities of Corporation and the professional practices of employees of Corporation. Optometrist agrees that any breach of these restrictive covenants will result in irreparable damage to Corporation for which it will have no adequate remedy at law, and hereby consents to an injunction by any court of competent jurisdiction in favor of Corporation enjoining any breach of such covenants, without prejudice to any other right or remedy to which Corporation may be entitled. If Corporation institutes a suit or takes action against Optometrist for violation of or to enforce this Section 16, Corporation shall be entitled to all of its costs and expenses, including, without limitation, reasonable attorney’s fees. In the event that these covenants shall be determined by any court of competent jurisdiction to be unenforceable by reason of their being extended to too great a period of time or too large a geographic area or over too great a range of activities, they should be interpreted to extend only over the maximum period of time, geographic area, or range of activities as to which they may be enforceable.

23. Non-Disclosure Agreements (“NDAs”)
Like confidentiality agreement but may be used outside of employment context.
Presenting ideas to:
Venture capital firm
Other funding source
Potential joint venturer
Potential business partner.