1. The New Restaurant Initiative Arizona Smart Choice Program Presented by Cindy Aron, MS, RD Nutrition Coordinator Nutrition and Physical Activity Program For the Arizona Nutrition Network Partner Training Meeting Obesity Prevention – The New Frontier March 12, 2008

2. History January 29, 2007 –State Bill 1436 introduced by Senator Amanda Aguirre –To require fast-food and other chains to post nutrition information on menus and menu boards –More information available at http: www.azleg.gov

3. History Spring 2007 –Senator convened group of community, health, and restaurant leaders = stakeholders –Statewide restaurant initiative was established

4. Restaurant Initiative Purpose –Raise awareness of importance of good nutrition when dining out –Support restaurants in offering healthy food choices –Healthier food choices in restaurants may help reduce the prevalence of obesity.

5. Obesity in Arizona In 2006, 59.6 % of Arizonas population was overweight and/or obese. –Source: Behavioral Risk Factor Surveillance System, 2006 From 1976-2004, the percentage of overweight children under age 11 years has more than doubled. For adolescents ages 12-19 years, the percentage has more than tripled. –Source: NHANES 1971-1974, 1976-1980, 1988-1994, 2003-2004

6. Arizona Smart Choice Program Nutrition guidelines adapted from the Colorado Physical Activity and Nutrition Program (COPAN) Marketing materials developed –Fact Sheet –Implementation Guide –Brochure –Window Decals and Menu Stickers –Website: www.azsmartchoice.com

9. Nutritional Requirements

10. Participation Only cost to restaurants is for recipe analysis. Once recipe is analyzed and meets criteria, restaurant is enrolled by ADHS/NuPA. Restaurant receives logo file, brochures and holders, two window decals and menu stickers.

11. Benefits for Restaurants Increased business awareness and revenue Statewide recognition Placement on website list Certificate of appreciation of restaurants commitment to healthy eating

12. Launch of Program Launch of Program is planned to coincide with National Nutrition Month. A tentative date has been set for the Press Event to officially launch the Program.

13. What Can We All Do To Support the Arizona Smart Choice Program? Educate clients/partners on why it is important to choose healthy meals when eating out. Encourage clients/partners to look for the Arizona Smart Choice logo at restaurants in the coming months.

14. What Can We All Do To Promote the Arizona Smart Choice Program?