1. Brand2Global Conference Silicon Valley October 2, 2017
“The Global Brand at Risk: Leading Markets in an Era of Anti-Globalization”
        Brand2Global Conference
Silicon Valley
October 2, 2017

2. Bruno Kathrin Kris Lucie
CONTACT US
Bruno Kathrin Kris Lucie
Bruno Hermann
Nielsen
@BHerrmann_INTL
Kathrin Bussmann
Verbaccino
@Verbaccino ‏ 
Kris Bondi
Neura
@kbondi
Lucie Newcomb
The NewComm Global Group
@NewCommGlobal 

3. Distribution of Global Population Across RegionsME
3.3% NA
4.8%
LAT AM /
CARIB
8.6%
EUROPE
10.9%
ASIA
55.2%
AFRICA
16.6%
Source: Internet World Stats
*Status of June 30, 2017

4. Among the world’s 7.5 billion people…
Source: Kepios & wearesocial.com,
August 2017 Global Digital Snapshot

5. Where are the world’s active Internet users?ME
3.8%
ASIA
49.7%
LAT AM / CARIB
10.4%
EUROPE
17.0%
Source: Internet World Stats –
Status of June 30, 2017

6. Regional Distribution of the World’s Digital & Mobile Users
Source:
Kepios &
wearesocial.com,
January 2017 status

7. % of Penetration of Total Population by Region
Source:
Kepios &
wearesocial.com,
January 2017 status

8. Most Active Countries for Mobile Commerce (Jan. 2017):
Source: Kepios & wearesocial.com