1. 실리콘밸리 사업개발 방법론 이성규 (Daniel Lee), JD, MBA - Regional Partner - CMO of KIC SV - Silicon Valley Mentor - Executive Coordinator, Kotra SV Startup Center - Managing Director -Co-Organizer of Meet up Emerging Wearable and IOT Tech

2. What is business development? Definition: ‘’It is not just sales, not just partnership, but is analogous with the grand universe theory of physics..’ by Scott Pollack who say.. Business development is the creation of long-term value for an organization from customers, markets, and relationships.. http://www.startofthedeal.com Value = It’s about creating opportunities for that value to persist over the long-term, to keep the floodgates open so that value can flow indefinitely. Customers It’s Identify, approach, reaching, advertise, what you doing to find way for them to pay you Markets Identifying opportunities to reach new customers by entering into new markets is one important gateway to unlocking long-term value. Relationship (partners, customers, employs, press) Building, managing, and leveraging relationships that are based on trust, respect, and a mutual appreciation of each other's value is fundamental to enabling the flow of value for the long-term.

3. Questions? Daniel Lee ( 이성규 ), MBA, Juris Doctor Reigional Partner ilovescale@gmail.com Daniel.lee@fastercapital.com