1. Introducing the Zebra P640i
Revolutionary Design & Reliability, Superior Print Quality, Multiple Security Features

2. Sales Presentation Contents
P640i Product Overview
P640i Target Markets & Customer Requirements
Product Specifications
Unique Security Options
Product Features & Benefits
Competitive Printer Comparisons
Consumables Comparisons
Selling the Zebra P640i

3. New “Secure Printing Solution”
Full color dual-sided printing and dual-sided lamination
Micro card positioning for excellent color registration and superior print quality
Numerous security features (covert printing, Secure ID/Key, ID/Log, customizable hologram laminates)
Zebra’s newest Security Line card printer, is a new secure printing solution for tamper resistant cards.
It’s a full color dual sided printer with a built in dual-sided laminator. After cards are printed it applies 1.0 mil laminate to both sides of the card simultaneously.
The 640i card transport mechanism has the capability to micro-step the card during printing process for excellent color registration, superior print quality, and ability to print very small text, making cards even harder to duplicate.
This printer also has numerous security features all components required to produce a card (print ribbons, laminate ribbons, the cards, and even the printer itself).

4. When Security Counts, Count on Zebra P640i
Revolutionary Concept
Next generation P640i printer laminator backed by 10 years experience of field proven reliability
Many “Best in Class” Features
Lowest cost per card
Highest production output 120 cards per hour
Superior print quality
Reliable and Easy to Use
The new P640i design is a revolutionary concept, it is the next generation printer derived from the reliable laminating printer first introduced by Atlantek back in With our years of experience in the security focused market segment, we have been able to identify key printer features needed in this segment and introduce them in this new printer.
The 640i has several “best in class” features, such as lowest cost per card, fastest Card Output Speed of 120 cards per hour, and superior print quality with its unique card transport mechanism.
Simplicity in design was the focus of the engineers efforts when designing this printer. It is designed for reliability and for a very complex printing system it is very easy to use and does not require fine tuning like most other printing and laminating printers.

5. The Best Choice In the Marketplace
The next generation of Zebra’s industrial-strength printing solution for long lasting, secure cards, the P640i delivers mission-critical reliability and superior affordability.
Fastest
Smallest
Lightest
Lowest cost per card
= Best In Class
We’re positioning this new printer to take the security market to the next level.
For long lasting, secure cards, the 640i will deliver mission-critical reliability and superior affordability.
The 640i is your best choice for the security focused market, it is the most reliable, the fastest, the smallest, the lightest, and will have the least expensive cost per card against any printing and laminating system available today.

6. Designed for Customers Requiring Secure Card Protection
Medium to large size businesses and government agencies
For Agency Licenses, High Security Access Control ID Cards, Law Enforcement and Correctional Facility ID Cards, Airport ID Cards
Any card application requiring secure issuance of tamper-resistant ID’s
Any card application requiring longer lasting cards (5 plus years)
The 640i is designed for Customers who require Secure Card Protection, that means these customers need printed cards that cannot be counterfeited, altered, duplicated, or forged.
Typically Medium to large size businesses and government agencies
For Agency Licenses, such as a driver’s license, national ID
High Security Access Control ID Cards
Law Enforcement and Correctional Facility ID Cards
Airport ID Cards
Any card application requiring secure issuance of tamper-resistant ID’s
Any card application requiring longer lasting cards (5 plus years)

7. What These Customers Are Looking For
Printer Reliability & Ease of Use
Fewer printer failures equals less time & money spent to keep printer operational, fewer field calls, fast repair times
Concise user documentation & easy to identify customer touch points
Low Cost Per Card
Low total cost of ownership for printers, ribbons, laminates & cards
MSRP of P640i ribbons & laminates combined, lowest in industry
We’ve talked a lot about the security market segment….what are these type of customers looking for.
They need Printer Reliability & a printer system that is Easy of Use and set up
Fewer printer failures equals less time & money spent to keep printer operational, fewer field calls, fast repair times
Concise user documentation & easy to identify customer touch points
This market segment tends to be very cost conscientious, they are generally looking for the lowest Cost Per Card and their budgets are usually very constrained.

8. What These Customers Are Looking For
Cards with Unique Security Features
A strong solution to protect the printed images & text from counterfeiting
Examples: hologram laminates, security images embedded in cards, Uv printing, covert printing, microtext printing
Longer Lasting Cards (greater than 5 years)
Application of 1.0 mil laminate to printed cards helps increase life expectancy of card
These security focused customers are also looking for
Cards with unique security features, they are willing to pay a higher premium for the added security
They want a strong solution to protect the printed images & text from counterfeiting.
Examples: hologram laminates, security images embedded in cards, Uv printing, covert printing, microtext printing
And since they are paying more for a secure card, of course they want the card to last longer.
Longer Lasting Cards (greater than 5 years)
Application of 1.0 mil laminate to printed cards helps increase life expectancy of card

9. The P640i Meets These Customers’ Needs
Printer Reliability & Easy to Use
Next Generation Card Transport Mechanism
Patent Pending Card Flip Mechanism
Lightweight System Design
Weight 35 lbs (15.8kg)
Easier to carry & lower shipping costs
Less than USA Health & Safety weight guidelines 50 lbs (22.6kg)
Numerous Security Features & Options
For cards, print ribbons, laminates, and printer
Low Cost Per Card & Long Lasting Cards
P640i offers the lowest MSRP for printer & consumables
PVC composite cards with 1.0 mil laminate on both sides
How does the 640i meet these customers needs?
Let’s talk about Printer Reliability & Easy to Use.
The new 640i printer platform was designed with reliability built into the printer. It has taken several of the reliable features from the P640i & P720 printers and made them even better. The 640i has 20% less manufactured parts than our previous laminating printer, through the use of precision injection molded parts.
The card transport mechanism is now a one piece aluminum frame, eliminating module misalignments and any card transport issues, which really reduces the fine tuning customers typically did in the past with most printing and laminating systems. We’ve made this printer more user friendly, so out of the box, your customers will print and laminate cards quickly and easily with no fine tuning.
We have also been able to increase the card output speed with this new design without sacrificing color quality of the printed cards.
The new card flip mechanism is made up of super tough bearing grade material and now only has one motor that is cam driven.
The new 640i is an ultra light weight system designed to be a single person easy-to-carry printer. It only weighs 35 lbs, that means lower shipping costs and is far below the USA Health and Safety weight guidelines of carrying a maximum of 50lbs.
The 640i also addresses these customers need for numerous Security Features & Options. We offer security features for cards, print ribbons, laminates, and even the printer.
We have also address their need for Low Cost, Long Lasting Cards. The 640i offers the lowest MSRP for printer & consumables and we sell high quality, long lasting PVC Composite cards and with the 1.0 mil laminate on both sides, a card can last 5 years plus.

10. P640i Specifications Speed: 120 cards per hour
Input hopper: 150 cards (30 mil)
Windows drivers: 2000 & XP
ID/Print Lite (Card Sample Print Utility)
Various Encoding Options
Magnetic stripe encoding
Smart Card Contact Station
Smart Card Contact Encoding
Smart Card Contactless Encoding
Expanded Interface Connectivity
USB Standard with Optional Parallel or Built-In Ethernet
Designed for Worldwide Presence
Agency Approvals for 23 Countries
Let’s take a look at some more specifications:
A fast card output production speed of 120 Cards per hour.
Input hopper than can hold 150 cards and can be reloaded during the printing operation.
Windows based printer drivers for Windows 2000 & XP. This newly designed driver supports the Microsoft Add Printer Wizard” and supports “Automatic Hardware Detection”. This industry standard protocol makes this driver very easy to follow and very intuitive.
ID/Print Lite (Card Sample Print Utility)
Various Encoding Options
Magnetic stripe encoding
Smart Card Contact Station
Smart Card Contact & Contactless Encoding
By working with several end users in this market segment, we have chosen to expand the Interface Connectivity options.
USB Standard with Optional Parallel or Built-In Ethernet
Designed for Worldwide Presence with Agency Approvals for 23 Countries at Launch

11. P640i Electronics Bi-directional driver communication
8 MB image memory standard for full automatic error recovery
Flash-based firmware for easy download and upgrades
110V & 220V versions available

12. P640i Interface & Network Connectivity
USB (standard configuration)
Options:
Parallel w/ECP support (printer minimum order applies)
Built In Ethernet
10/100BT Ethernet (TCP/IP)
Share a printer with everyone on your network
Remotely administer your printer through your network
Increase reliability by easily replacing printers with no down time
Increase output by adding printers as needed
Ability for distributed printing across sites

13. P640i Other Options Magnetic stripe encoder Smart card contact station
Smart card contact & contactless encoder
ID/Key to prevent unauthorized printer use
Customizable laminates
OVI (optically variable ink)
Various Type of Holograms

14. Adding Security To Card Printing Just Got Easier!
“Secure Printing Solution”
Cards
Print ribbons
Laminate ribbons
Printer
Adding security to card printing just got easier!
The 640i offers your customer various customizable levels of security to ensure ID card information is protected.
pick a few examples
As one of the first manufacturers to offer a complete secure printing solution for all printing components - cards, ribbons, laminates, and printer.
Adding unique security features to ID cards is becoming easier and is more economical. We want those customers (smaller hospitals, smaller businesses, smaller police departments) who traditionally thought they could not afford the added security card features to now take advantage of our secure solution. We are planning to take security card printing mainstream!

15. P640i Unique Security Features & Options
Customizable hologram laminates
Gray-on-gray printing
Micro text printing effects
Secure UV Printing capability
ID/Code (driver & host computer communication control)
Password protection for changing printer’s default settings
ID/Log
A driver utility that builds a customizable record of card transactions in the printer’s host computer for added security
Optional ID/Key
Disables the printer when removed
Prevents unauthorized printer use
Keep in mind, these customers are really looking for a secure card. The 640i has many security related features and options
It has the ability to apply protective holographic laminates to both sides of the card, and the laminates offer various levels of security features to meet your customers specific needs and budgets.
Gray on Gray Printing
Micro text printing – small text is very hard to duplicate preventing the card from being fraudulently copied
Secure UV Printing
ID/Code (a driver and host computer communication security control)
Password protection for limiting the user the ability to change default settings in the printer
ID/Log – a Printer Driver Utility tool that tracks card transactions for added security
ID/Key - a physical key that disables the printer when removed, preventing unauthorized printer use

16. Customizable Security Hologram Laminates
Laminate Ribbons (600 cards)
1.0 mil thick protective material
Linerless & wastefree (no carrier)
Clear laminate
Customizable holographic laminate for added security
Near edge protection (full size)
Mag stripe & signature panel cards
Smart cards (full size with window cut-out)
Hologram laminate makes cards more tamper-resistant and deters fraudulent reproduction

17. Types of Customizable Security Hologram Laminates
OVI
Optically variable inks make up image or text, shows various color effects as the image is rotated
Pixel-Grafx hologram
State-of-the-art computer graphics with traditional holography to produce “pixilated” imagery (series of pixels or dots), which are exposed to laser light at multiple angles to achieve maximum brightness even in ordinary (fluorescent) lighting conditions
2D Hologram
Two-dimensional images, images are assigned different colors and position in one layer.
2D/3D Hologram
Multiple two dimensional layers with hologram images visually placed one behind another with visual depth to produce an effect of three-dimensional hologram structure

18. Gray on Gray Text Accurate color registration
P640i is capable of micro-printing text that’s unreadable without magnification, in gray tones produced from Y, M, and C color passes
You can use this capability to print "gray-on-gray" encrypted data, plus date and time of issue
You can also make counterfeiting even more difficult using a program of intentional errors and random font changes.
But a card printer’s accurate color registration means much more than attractive images. Zebra’s P640i is capable of micro-printing text that’s unreadable without magnification, in gray tones synthesized from Y, M, and C color passes. You can use this capability to print "gray-on-gray" encrypted data, plus date and time of issue. You can also make counterfeiting even more difficult using a program of intentional errors and random font changes.

19. Special Printing Effects - Micro Text
Capable of micro printing text less than 15 mil high
Accurate positioning of card during printing process allows the printer the ability to produce special printing effects
Again, the unique lead screw, card carriage system maintains precise registration throughout the entire process of picking, cleaning, and multipass printing. The card carriage allows no slipping of the card, allowing capability of printing text less than 15 mil high text and other special printing effects.

20. Uv image is a duplication of photo
Security UV Printing
YMCUvK Ribbon
Fourth panel of ribbon that is transparent in normal light, but fluorescent under UV
Prints invisible data that can only be seen under a black light
Full-size UV panel
Allows the placement of UV-visible features anywhere on the card face – anything from complex graphics to messages such as date of expiration or other permit restrictions 
YMCUvK ribbon for P640i Printer
Uv panel
It is also possible to print invisible data at the time of issue with media specifically designed for the P640i. YMCK color ribbons are available with a fifth panel that is transparent in normal light, but fluorescent under UV. This is a full-size panel, allowing the placement of UV-visible features anywhere on the card face – anything from complex graphics to messages such as date of expiration or other permit restrictions.
Security feature in driver allows this special ribbon to only be used if end user has the specialized driver with this feature enabled. You will need to request this driver after printer has arrived. An electronic feature file is sent via and then installed into the driver. The embedded firmware resident in the printer will validate and then allow the printer to utilize the special YMCUVK ribbon.
Uv image is a duplication of photo

21. ID/Code and Password Protection
Programmable pass-code that ties the card printer to the host computer and disables the printer when connected to an unauthorized host
Password protection – driver feature that can be set
Prevents operator changes to default settings allow technicians to change

22. ID/Log Software (standard feature)
Printer Driver Software Utility
Builds a customizable record of card transactions in the printer’s host computer for added security
Records a user-selectable list of data including printer serial number, date, time and location. The data set can be uploaded to a central archive, thus providing a means for security offices to validate the card by comparing it with tamper-proof “real data”
EIN (embedded inventory number) capability
As mentioned earlier, another critical element of ID card security is database verification. Zebra’s ID/Log is a P640i driver utility builds a customizable record of card transactions in the printer’s host computer for added security. ID/Log records a user-selectable list of data including printer serial number, date, time and location. The data can be uploaded to a central archive, thus providing a means for security officers to validate the card by comparing it with tamper-proof “real data” in the archive.
Card serialization can add another layer of security to the process. Zebra P640i cared printers with the magnetic stripe encoder option can be programmed to function only with serial numbered card stock, and also to add serial number to the data recorded by ID/Log.
For example, all cards supplied to an organization using this system are pre-printed on the front or back with a serial number, which is also recorded on the card's magnetic stripe.
The P640i card printer can be configured to accept only serial numbered cards, and will eject without printing any card without the appropriate magnetic encoding. If a valid serial number is detected, the card is printed in the usual way.
The serial number encoded in the magnetic stripe is recorded in the printer's host computer, where it is linked with the license number and other data such as date, time, and location. This data set is available for uploading at any time to the organization's central database. The result an automatic database link between the ID card and a serial number that the security officer can read on the spot without special equipment. When transmitted to the central database, the serial number can in turn trigger a download to a local terminal. Now, in addition to the usual comparison of photo and subject, it is easy to check – instantly – the correlation of serial number and credentials.

23. ID/Key (Optional hardware device)
Security device intended to prevent unauthorized use of the printer
Rugged semiconductor contained by metal and covered in plastic
Metal key is a spoon shaped fob which is inserted into frame of printer
Each semiconductor has a factory etched, unique and permanent identification number
ID/Key is electronically read by printer, if code is correct, printer is enabled
When printer is not in use, simply remove it and store it in a secure place
The optional id key is a security device intended to prevent unauthorized use of the printer. It consists of a rugged semiconductor contained in metal and looks somewhat like an oversized calculator battery with a key. The metal is surrounded by a plastic, spoon shaped fob which allows it to be easily transported and inserted into a receptacle under the front cover in the printer center frame.
Each semiconductor has a factory etched, unique and permanent identification number. When the ID Key is inserted into its receptacle, it is read by printer electronically. If the code is correct, the printer is enabled to print. If no ID Key is inserted, the printer is disabled and will not function. The ID/Key is basically a non-alterable memory containing a unique 64-bit serial number. On power-up, this is compared with a serial number stored in the printer’s non-volatile RAM. If the serial numbers fail to match, or if no ID/Key is detected, the printer is disabled.
The ID key should be removed and locked in safe placed when printer is not being use. Finally, a way of making sure your P640i card printer can be operated only by authorized personnel. The optional ID/Key is a security feature that disables the printer when removed and prevents unauthorized printer use.
The ID/Key is basically a non-alterable memory containing a unique 64-bit serial number. On power-up, this is compared with a serial number stored in the printer’s non-volatile RAM. If the serial numbers fail to match, or if no ID/Key is detected, the printer is disabled.

24. Industrial Design – Smaller and Lighter
Enclosure with transparent viewing windows
Dual door system for easy access to two separate areas of the printer
Card Feeder (150 – 30mil cards)
Printer and laminator station
Viewing windows allows monitoring of printing process
Removable card exit hopper
Lightweight design
Small footprint for dual process (print & laminate) printer
Let’s take a closer look at the printer itself…This new industrial design is a result of the best of the best features from our other top printing and laminating printers, the P520, 620, and 720 and also the combined efforts of our engineering teams, the Camarillo team’s expertise in plastics and high volume manufacturing, and recently acquired Atlantek team’s expertise in laminating printers.
It has a dual door system for easy access to the card feeder and the print and laminate stations. The transparent viewing windows for monitoring the printing process, blue customer touch points for ease of use, one piece cleaning cartridge again making this printer easy to maintain, the easy to load card feeder, removable card exit hopper, small footprint, and a very light weight printer.
Zebra has been well known for our easy to use desktop printers. We’ve taken this ease of use concept and making the first security printer laminator system mainstream and more approachable for an everyday user.
Traditionally, printing laminating systems, both dye sub and retransfer required the user to make many adjustments just to properly print and laminate on a card. The 640i is designed to address this concern, we taken out the manual adjustment requirements, making this printer laminator just as easy to use as our smaller desktop printers. We want those customers who were typically afraid they were not technical enough to keep a printer and laminating system up and running to operate this system with confidence.

25. Next Generation Card Transport Mechanism
High efficiency, micro-positioning card transport
Advantages
Micro-printing capability
Better edge definition for crisper fine details
Precision card registration for best color printing during Y-M-C printing process
Consistent high quality graphics
Increased card printing speed
Zero card slippage
No cleaning required of card transport mechanism
No user intervention
Let’s take a look at the card transport mechanism.
This is the device that actually carries the card through the machine. It follows the P640i lead screw design with increased speed.
Some of the advantages of this system are:
Since we can micro step the card, we print very small text (micro printing)
Very sharp barcodes with better edge definition and graphics with crisper details
Precision card registration allows for superior color printing giving us consistent high quality graphics
The card carriage or truck gives us zero card slippage, which results in sharper higher quality printed images
And finally, and one of the most important benefits
No routine cleaning of printer and less user intervention, which helps save time and money for the end user

26. Advanced Printing Station
Ribbons with i Series technology
Auto ribbon detection for easier printer driver set up
Active printhead lift for easier ribbon loading
Ribbon button on control panel for automatic ribbon synchronization
The print station----this printer uses I Series technology, again making it easier to use. This feature will automatically configure the printer driver with the ribbon that is being installed, making it more error proof.
We have even made ribbon loading easier. When the enclosure door is opened the printhead actually lifts up allowing for better access to load ribbons. Once closed the ribbon will synchronize or you can simply touch the button on the control panel to synchronize the ribbon.

27. Ribbon Specifications
Print Ribbons
YMCK images per roll (matches laminate count)
YMCKK images per roll
YMCUvK images per roll
Security custom codes available
For large projects ribbons can be RFID encoded with unique security customer codes
Ribbon Specifications
Print Ribbons
YMCK, YMCKK, YMCUvK (500 images)
Laminate Ribbons
1.0 mil thick protective material , Linerless & wastefree (no carrier)
Clear and holographic (600 cards per roll)
Near edge protection (full size)
Mag stripe & signature panel cards (1/2 size)
Smart cards (full size with window cut-out)

28. Reliable Dual-Sided “One-Pass” Lamination
Upper & Lower Heated Rollers Simultaneously Laminate Front and Back of Cards
Two Laminate Cassettes
Houses front & back laminate rolls
600 capacity 1.0mil laminate
Color coded (blue touch point)
Cassettes removable and refillable
Quick tabs locks cassettes in place
Let’s move on to the laminator. It’s a reliable Dual Sided “One-Pass” Laminating station.
Again, we focused on making this station very intuitive, any item that can be touched by the user has the blue color as a recognizable touch point, making it somewhat less intimidating to the user.
The laminator has two heat rollers that simultaneously laminate the front and back of the card as it passes through with heat and pressure. Once laminated the card exits the machine.
It houses two cassettes to hold the Upper & Lower laminate. The cassettes removable and refillable, and there are tabs that lock the cassettes in place. This feature makes sure that the cassettes are seated properly reducing patch skew and patch jams. Another ease of use focus.

29. Patent Pending Card Cleaning
Easy to Load Cleaning Cartridge
Cleans both sides of the card before printing
Removes lint & debris from card that could hamper color quality
Color coded (blue touch point)
Disposable
Cleans up to 3,000 cards per cartridge
Another example of the best of the best features is the blue cleaning cartridge which very easy to load and remove as it is one piece.
Zebra holds a cleaning card patent that many of our competitors have tried to copy. You are all probably familiar with the adhesive roller based cleaning cartridge used on our smaller desktop printers.
The 640i cleaning cartridge follows that design as well, it cleans both sides of the card before printing to remove lint & debris from card that could hamper color quality.
It ships with the adhesive tape already installed in the cartridge, it is removable and once used up, you simply throw it away.
Each cartridge cleans up to 3,000 cards. The clean cycle frequency can also be changed if needed. If the application environment is very dusty than you simply increase the clean cycle frequency.
The cleaning cartridge helps to increase the duty cycle of the printer.

30. Printer Ship Kit Reusable easy-to-load laminate cassettes
Convenient printer driver, User documentation, IDPrint Lite
Windows® 2000 & XP Printer Drivers
Quick Start & Operator’s Guide (hard copy & electronic)
IDPrint Lite – simple utility designed for functional testing of printer
Power Cord
USB Cable
Card feeder weight & card exit hopper
Sample Test Cards

31. Key Features & Benefits Summary
Superior Print Quality
Micro-positioning card transport system provides optimal color fidelity and high quality color printing
Multiple Security Features
Security features for all components required to create a highly secure and durable ID card from the card, print ribbons, laminates, printer, and software printer driver
Low Cost, Dual-Sided, Wastefree Lamination
Laminates both sides of card simultaneously
Extra durable 1.0 mil laminate available in clear or with security holograms
Lowest MSRP per card in industry
The new P640i full color printer with built in dual sided laminator gives you a security market segment “Category Killer” printer. You can now offer a secure printing solution for more applications who only thought about adding security but couldn’t afford it.
This printers let you offer superior print quality, multiple security features, and the lowest cost per card for a security featured card.
This printer is easy to use, easy to set up, easy to maintain, and above all, adding security to cards just got easier and is more affordable than ever.

32. Lowest Price In The Industry for a Security Printer!
€ 6,495
Printer MSRP
Options
Built-In Ethernet
Magnetic encoder
Smart Card Contact Station
Smart Card Contact Encoder
Smart Card Contactless Encoder
ID/Key
Phenomenal price of $7,995, we want to hit the security market segment hard.
We are offering a secure printing solution within their reach now, if before they could only afford printing, we now allow them to afford lamination as well.

33. P640i Compared to the Competition
Mfg.
Zebra
P640i
Datacard
IC IV w/Lam
Fargo
HDP600-LC
Nisca
P5200-3x w/Lam
VDS Edisecure
Zebra’s Advantages
Technology
D2T2
Re-transfer
Field proven reliability = Less risk
Dual sided printing & laminating CPH
120 CPH
116 CPH
55 CPH
45 CPH
Fastest
Best in class
Dual sided lamination
One Pass
Two Passes
Simpler integrated one-step process
Laminate Roll
600 cards
250 cards
125 cards
Lowest user intervention
MSRP
€ 6,495
€ 7,995*
€ 9,595*
€ 8,050*
€ 8,095*
Best price lowest capital cost
How does compare to the competition? We will compete against other dye sub and retransfer printers that have built in or attachable laminators. Keep in mind, these printers have traditionally been very hard set up, adjust, tune, to print and laminate cards. The 640i has less risk and simply put, easier to use.
Since we laminate both sides of the card in one pass, we are much faster in cards per hour.
We also have the least amount of user intervention by offering high capacity rolls of laminate, each roll can laminate 600 cards.
Let’s not forget, lowest price in the industry, $7,995 for a printing and laminating system.
*Source: Competitor's Published Suggested List Pricing

34. Consumables Cost Per Card Comparisons
Printer
Zebra
P640i
List Price
DataCard
IC IV-LC
Fargo
HDP600-LC
YMCK Ribbon
€ 0.26
€ 0.20
€ 0.36
Retransfer Film NA
€ 0.13 Side 1
€ 0.13 Side 2
Front Card Laminate
€ 0.12
€ 0.19
€ 0.22
Back Card Laminate
Cost Per Card
€ 0.50
€ 0.58*
€ 1.06*
In this market, I told you that the customers need a low card cost.
We are offering the lowest consumables cost as well.
*Source: Competitor's Published Suggested List Pricing

35. How the P640i Beats the Competition
Up to 50% savings on consumable costs over retransfer printing
Retransfer film & laminate list prices = $0.73 to $1.31 per card
Less expensive than carrier based laminates
Carrier based laminates list prices = $0.40 to $0.92 per card
No carrier waste with the linerless P640 laminate
Higher capacity laminate – less user intervention
Best print quality (direct to card)
Micro positioning card transport mechanism
Lightest, Fastest, Smallest
Field Proven Reliability
Added Security Features for Entire System
The Zebra Brand Advantage – Make the Right Choice!
Let’s review – how does the 640i beat the competition…
Up to 50% savings on consumable costs over retransfer printing, Retransfer film & laminate list prices – up to $1.31 per card vs. $0.67 per card.
We are less expensive than carrier based laminates, we have no carrier waste, the 640i is linerless. We offer higher capacity than carrier based laminates, most have a maximum of 250 cards.
Best print quality, because of our micro positioning card transport mechanism.
Lightest, Fastest, Smallest
Field Proven Reliability, less fine tuning required, easier to use
And the added Security Features for Entire System, the card, the print ribbon, the laminate, and even the printer.
We clearly have the Zebra Advantage – There is no better solution for a security printer laminator.

36. Where P640i Fits P640iP720 P520i P420i P330i P320i P310i P210i P205
Functionality
Print Volume
Card Security
Card Durability
P640iP720
P520i
P420i
P330i
P320i
P310i
P210i
P205
Market Size

37. Zebra’s Laminating Printers
P640i cut during lam, squared corners
P720 pre perfs, rounded corners, aesthetic. Fits cards better
* Full color front & black back with 1.0 mil laminate on both sides.

38. How to Sell the P640i High Image Quality Dual-Sided Printing Quiet
Are you looking for tamper-resistant security measures to minimize counterfeiting, alteration or duplication of your cards?
Does the customer require security features on the printer?
Do you need long-lasting card protection?
Will you be doing dual-sided printing and lamination?
Are you regularly outsourcing high volume card printing?
Do you need enhanced quality printing for color images and fine print detail?
High Image Quality
Dual-Sided Printing
Quiet
Reliable
Low Maintenance

39. Introducing the Zebra P640i
Revolutionary Design & Reliability, Superior Print Quality, Multiple Security Features