1. Reporting on SDGS, Gender Equality and Women’s Empowerment in Tanzania

2. Gender Links and Tanzania
GMBS, GMPS, GEM Summits
Training
GEMSA – GEMSAT
COE for Gender in the Media
COE for Gender in Media Education
GMDC

4. SADC Protocol on Gender and Dev
Gender in media policy and training
Gender equality in ownership and in newsrooms
Equal voice of women and men in media content
Portrayal of women
Sensitivity in coverage of sensitive topics – GBV, HIV and AIDS

5. Steps in the Gender, SDG, Media1.
Inception meeting (Feb) 2.
Buy –in (Feb-March) 3.
Baseline monitoring (March) 4.
Handbook (April) 5
Training and field work (UN Women) –May/ June 6
Summit – August 7
Sixteen Days of Activism (Nov/ Dec) 8.
Endline Monitoring

6. Proposed media to engage
Who are the key media in the country?
How can they be engaged to seek buy in and commitment to the process ?
Are they present at this meeting
Proposed news titles for monitoring
Ownership
Centre of excellence for Gender in the media
Present at meeting
Daily News
Public 1
Tanzania Broadcasting Corporation
Mwananchi
Private
The Citizen
(newsroom under Mwananchi)
Clouds Media
Free Media
Upendo Media
Tumaini Media
Print
Business Times Limited
Times FM (a newsroom under Business Times Unlimited)
Channel Ten
Abood Media
The Guardian 10 6

7. Baseline monitoring Monitoring of 15 key media houses in Tanzania
Engaging journalism students to assist in the media monitoring as part of institutional effectives an influencing a journalism cadre that is gender sensitive
Proposed for March 2018
Monitoring over a month equating to 14 staggered days
Monitoring of Print, Radio and Television news titles/newsrooms

8. Handbook Develop and disseminate a media handbook .
Strengthening and influencing the capacity of journalists editors and media managers in Tanzania media houses.
Shared at a media roundtable to spark discussion on how best media houses can tack gender imbalances in news content
The roundtable will also propose ways on how best the media can champion the Sustainable Development Goals (SDGs).

9. Training workshop
Purpose- Strengthen media capacity on reporting gender aware and responsive coverage of the news
Device an editorial plan that journalists commit to especially indepth feature stories in different formats.
This will also include briefing meeting with editors, managers and publishers to seek buy in into

10. Field work
As part of the project journalists will cover stories from different localities .
This will assist journalists to come up with content which features people whose voices and concerns hardly make it to the news.
This content This content can be aired or published in the journalists newsrooms

11. Gender and Media Summit
A platform for peer learning and sharing amongst media professionals on gender aware and responsive practices.
It will affirm good practices gender responsive journalism and coverage of SDG 5

12. Progress media monitoring
A follow up survey on the key media houses will be conducted.
This will give a comparative analysis to check improvement or lack thereof in coverage f gender equality in the media and whether there is an increased prioritisation of gender equality and women empowerment in news coverage
UN Women will publish a pamphlet with key results from this monitoring

13. 1. methodology and tool group work
Who are the main media in the country
Is it a representative sample
Is the 14 staggered days time frame for media monitoring adequate?
Comment on the SDG 5 questions How can they be framed better.

14. 2. Training and handbook Existing materials What to include Language
Dissemination
Checklist
How much, how little
Application

15. 3. Summit Who to invite How to structure How to incentivise excellence
How to profile
Categories for the awards
How to sustain good practise