1. Korean War Gazette Impact of Television Final EditionJanuary 14, 1951Volume 5, Number 1 Segregation Entertainment Vs. Information How were the youth impacted? Advertisement Bibliography Shows of the 50s Test Yourself Answers

2. Entertainment Vs. Information Entertainment Sporting events World Series New York Yankees vs. Philadelphia Phillies Yankees won (4,0) over Phillies Comedies I Love Lucy Starred Lucille Ball and Desi Arnaz Played from October 1951- May 1957 Most popular comedy program Variety programs Your Show of Shows Starred Sid Caesar and Imogene Coca Played from February 1950- June 1954 Milton Berle Show Starred Milton Berle Played from June 1948- January 1967 Quiz shows The $64,000 Question Starred Hal March as the host Played from June 1955- June 1958 Information

3. Entertainment Vs. Information Information ABC News CBS News NBC News Huntley-Brinkley Report Starred Chet Huntley in New York,and David Brinkley in Washington

4. Entertainment Vs. Information Youth 1949- 250,000 televisions purchased every month 1950- average junior high student watched 27 hours per week 1951- networks schedules included over to 27 hours of childrens programs 1953- of homes had at least one television

5. Entertainment Vs. Information Advertisement 1960- advertisers spent $1.6 billion convincing viewers to buy their product Businesses would sponsor shows General Electric Theatre Kraft Television Theatre Companies had great control over program content McCarthyism Era Actors and writers fired because of suspected political beliefs

6. Entertainment Vs. Information Segregation Portrayed life Showed primarily white, middle-class, suburban experiences. Poverty if shown at all was a problem that was never solved Working women, ethnic minorities, and inner-city life rarely appeared Amos n Andy Portrayed black urban life Began as radio program Two white men created voices of black characters Moved to television Black men took over the roles Characters reflected white stereotypes of black community. NAACP launched protest against program Portrayed African Americans as lazy, dumb, and dishonest

7. Entertainment Vs. Information Shows of the 1950s I Love Lucy The Lone Ranger Rocky and Bullwinkle NBC CBS ABC Bonanza Lassie Gunsmoke Sugarfoot 26 Men Blondie Dennis the Menace Leave it to Beaver

8. Entertainment Vs. Information Bibliography Boyer, Paul. The American Nation in the 20th Century. Austin: Harcourt Brace &, 1996. Print. "CHILDREN AND TELEVISION -." The Museum of Broadcast Communications. Web. 23 Feb. 2010. "H102 Lecture 24: The Cold War and the 1950s: The Affluent Society." American History 102: Oldest American History Site on the Internet -- Established in 1996 --. Web. 23 Feb. 2010. "I Love Lucy -." Wikipedia, the free encyclopedia. Web. 23 Feb. 2010. "List of World Series champions -." Wikipedia, the free encyclopedia. Web. 24 Feb. 2010. "Television during the 1950s and 60s." The Wessels Living History Farm, the Story of Agricultural Innovation. Web. 24 Feb. 2010. "The Lone Ranger -." Wikipedia, the free encyclopedia. Web. 24 Feb. 2010. "The $64,000 Question -." Wikipedia, the free encyclopedia. Web. 24 Feb. 2010. "TV Variety Shows of the 50's - Classic TV." The Fifties Index - Oldies Music, Classic TV, Fifties History, Fifties Clothes, Burma Shave, Elvis, American Bandstand, Sixties Fashion and more. Web. 24 Feb. 2010.