1. Make Videos Engaging and Accessible...
...with Camtasia and TechSmith Relay
Slides = bit.ly/camtasia-relay31417

2. About TechSmith
We empower people to create remarkable videos and images that help share knowledge and information
Snagit
Screen capture and so much more.
13 Million Users
Camtasia
The best all-in-one video editor and screen recorder.
14 Million users
Relay
Higher ed video platform for lecture capture, flipped, blended and online learning.
Over half million videos created
Morae
Market leading usability testing and analysis software.
Jing
Quick and basic screen capture and recording

3. About TechSmith
We empower people to create remarkable videos and images that help share knowledge and information

4. Enhancing Attention and Memory During Video-Recorded Lectures
Engagement Research
Enhancing Attention and Memory During Video-Recorded Lectures
Daniel L. Schacter and Karl K. Szpunar
Harvard University (2013)
Source:

5. Engagement Research
Keeping It Real: Factors that Impact Social Presence, Feelings of Isolation, and Interactivity in Online Learning
Franco Taverna, Ph.D.
Senior Lecturer, Human Biology Program,
University of Toronto, Canada
Lena Paulo Kushnir, Ph.D.
Assistant Professor, Psychology,
OCAD University, Canada
Kenneth Berry, M.Sc.,
Research Associate,
Laurie Harrison, M.Ed.,
Director, Online Learning,

6. Engagement Research +89% Words Alone Words + Pictures
Research-Based Principles for Designing Multimedia Instruction
Richard E. Mayer
University of California, Santa Barbara
People learn more from words and graphics alone – multimedia principle
Words Alone
Words + Pictures
+89%

7. Multimedia Principles
Contiguity
Modality
Redundancy
Personalization
Coherence

8. Three Kinds of Processing in Learning
Cognitive Processing
Extraneous
Essential
Generative

9. Make Videos Engaging and Accessible...
...with Camtasia and TechSmith Relay
Supported by Research

10. 1. Quizzing In-video for formative assessment with feedback
Fosters generative processing
Supported in Camtasia and Relay

11. 2. Captioning Meet ADA accessibility guidelines
Supported in Camtasia & Relay

12. 3. Behaviors & Annotations
Reduces extraneous processing
Signaling
Contiguity
Supported in Camtasia
Signaling is highlighting important material
Spatial Contiguity – place text near corresponding parts of the graphic or video

13. 4. Table of Contents Manages essential processing
segmentation
Supported in Camtasia & Relay

14. 5. Hotspots Manages essential processing Supported in Camtasia
segmentation
Supported in Camtasia

15. Let me know if I can help...
Ryan Eash | Learning and Development Specialist
TechSmith |
(517) x589 Desk | (252) Cell
Slides = bit.ly/camtasia-relay31417