1. Define campaign

2. INTRO TO SOLID GROUND
Vision Solid Ground’s vision is a world where everyone has access to land for shelter.
Mission Solid Ground’s mission is to change land policy and systems to ensure that more people around the globe have a decent home.

3. Subthemes Advancing access to land in four primary ways:
INTRO TO SOLID GROUND
Subthemes Advancing access to land in four primary ways:
Security of tenure
Gender equality
Disaster resilience
Slum upgrading

4. GOALS
Internal Build the capacity of our network to lead and execute advocacy campaigns and bring in new supporters through an increased public profile
External Improve access to land for shelter by reforming and enforcing implementation of international, multinational, national, and local policy

5. Defining Advocacy Campaign
Advocacy Campaign A set of advocacy, communications and mobilization activities – informed and based on our knowledge and values – that influence norms, policies and practices to achieve lasting change.
Global Advocacy Campaign A coordinated set of strategies and activities to accelerate that change across the globe

7. Engage Decision Makers
Campaigning
Develop Positions
Mobilize Advocates
Engage Decision Makers
Build Coalitions
Communications &
Media
Multiple tactics, one goal.
Advocacy Goal

8. Solid Ground is a collection of campaigns

9. Solid Ground is a tool to help us increase our collective impact
Solid Ground is a tool to help us increase our collective impact. We will mobilize existing stakeholders (click), new allies (click), to promote strength and stability, advancing access to shelter for millions.
Working together as network is not an easy task, but campaigns help networks address common priorities and obstacles and can help us leverage our collective knowledge, resources and expertise.

10. ENROLLED COUNTRIES D.R. Kenya Brazil Australia South Africa Cambodia
Northern Ireland
Poland
Hungary
Romania
Bulgaria
U.S.A.
Macedonia
Nepal
Mexico
D.R.
Guatemala
Bangladesh
Honduras
India
Cambodia
El Salvador
Trinidad and Tobago
Côte d'Ivoire
Philippines
Kenya
Zambia
Brazil
Australia will enroll in the campaign and is formally partnering with Cambodia.
Lesotho
Australia
South Africa
Argentina