1. Licensing Solutions that Saves Customers Money
Server Virtualization & ECI

2. Craig Martyn (Enterprise Licensing Manager)
Been with MS for 9 years
4.5 years as an AM
2.5 years as a Licensing Specialist
2 years in Enterprise Licensing Manager
Enterprise Licensing covers;
Academic
Public Sector
Commercial

3. Agenda Server Virtualization Server Management
Platform Approach to Virtualization
Server Licensing Innovation
Enrollment for Core Infrastructure (ECI)
Resources & Go Do’s

4. 3 Ways Customers Save Money
Virtualization Solutions Savings
Server Consolidation
Energy & space reduction
Accelerated application deployment
Microsoft Platform Savings
Platform-based hypervisor
End-to-end management
Training & Support
Lowest Cost of Acquisition & Ownership
1/3 Cost of VMware
Licensing for Virtualization
New Enrollment for Core Infrastructure.

5. Good Management is crucial
“Virtualization without good management is more dangerous than not using virtualization in the first place.”
Thomas Bittman, Analyst, Gartner

6. Rapid Provisioning Savings
“Building a physical server took almost four hours before virtualization.
Hyper-V has helped decrease this time to 20 minutes.
The simplified management console in System Center Virtual Machine Manager reduces this time even more, so build time is down to 10 minutes.
The value of the time savings associated with the server management improvements is estimated to be AU$1,055,000 (U.S.$999,985) per year.”
Vito Forte, Chief Information Officer, WorleyParsons

7. Core Infrastructure Optimization
Basic
Uncoordinated, manual
infrastructure
Rationalized
Managed and
consolidated IT
infrastructure with maximum automation
Dynamic
Fully automated
management,
dynamic resource
usage, business
linked SLAs
Standardized
Managed IT
infrastructure with limited automation
Cost Center
Business Enabler
Strategic Asset
More Efficient Cost Center
Dynamic IT

8. Sales Director, Hostbasket
Microsoft Platform Savings
Platform-based hypervisor
End-to-end management
Training & Support
“Having one vendor for the hypervisor, operating system, and much of our application software was very appealing to us from a support and cost perspective.”
Bert Van Pottelberghe,
Sales Director, Hostbasket

9. Training & Support
“We will be able to support our entire virtual landscape through Microsoft, which already supports the rest of our datacenter, and have solid, seamless coverage under our Microsoft Premier Support Agreement.
Hyper-V fits better into our Microsoft infrastructure and simplifies our IT strategy by enabling us to work with as few vendors as possible.”
Erich Nøkling, Business Development Manager, Mamut

10. Side-By-Side Feature & Cost Comparison Of Virtualizing 5 Hosts
$61.4K
Windows Server 2008
$12K
Virtual Infrastructure Enterprise
$42.1K
Virtual Center
$7.3K
Side-By-Side Feature & Cost Comparison Of Virtualizing 5 Hosts
Windows Server 2008
$12K
System Center
$9.4K
$21.4K
Included x
Multi-Hypervisor Management x
App Management x
Physical Management
Virtual Management
Hypervisor

11. Server Licensing Innovation
Value
ECI
Server Application
Mobility
Extended Usage Rights
Std (1 + 1)
Ent (1 + 4)
DC (Unlimited)
Unlimited Copies
Year
2006
2007
2008
2009

12. Enrollment for Core Infrastructure
Introducing
Enrollment for Core Infrastructure
The Enrollment for Core Infrastructure is a simple, flexible and cost effective way to license core infrastructure server products together.

13. EA Enrollment Overview
Enterprise Agreement Component
Products
Program Mechanics
Price Savings
Desktop Enrollment
Microsoft CAL Suites
Office
Windows Client
Additional Products
Yearly true-up
Three year term
Software Assurance required
Cover all desktops
Additional products (available)
15% for enterprise-wide coverage
15% savings for Platform EA
50%+ savings on ECAL
Enrollment for Application Platform
SQL Server
BizTalk Server
Visual Studio
Office SharePoint Server
Dynamics XRM
L+SA on all new licenses
Defer License cost for any units not currently covered by SA
One and three year options
40% on Ent Edition
15% on Std Edition
Enrollment for
Core Infrastructure
Datacenter, Enterprise, Standard server suites
Windows Server
System Center
Forefront Client Security
Desktop EA enrollment not required, but likely
Minimum purchase required – 100 procs if mix, 40 if all Datacenter
Choose from three suites
Per-proc licensing for each suite
2-proc minimum for Enterprise and Datacenter Suites
13% - 29% depending upon configuration
NEW

14. Enrollment for Core Infrastructure Simple, cost-effective, flexible solution for purchasing datacenter optimization
Scalability
Virtualization
Web
Reliability
Simplified Administration
End to End Monitoring
Server Compliance
Unified Protection
Configuration Management
Data Protection & Recovery
Visibility & Control
Unified malware protection that is easier to manage and control
Physical and virtual management through a unified set of tools
Manageability
A solid foundation for business workloads
* ECI available on price list October 1, 2009

15. ECI Process Account Planning Enrollment Signed Mid-Term Renewal
What capability does the customer need? Review datacenter plan and determine needed capacity, management, and security Consider customer licensing position and Core IO status
Proc Per Server
ECI Edition
Servers
Total 1
Standard 15 2
Enterprise 20 40
Datacenter 5 10 4
Total ECI processors
105
Do they meet the minimums? What is the best mix for them?
40 Datacenter processors, or 100 mixed processors
Establish new standards for datacenter, review licenses based on needs
Acquire new ECI licenses for processors in new servers
Upgrade and migrate remaining Windows Servers SA licenses to ECI
Upgrade existing ECI licenses as necessary
Increased datacenter optimization? usage of virtualization technologies?
Renew ECI SA to lock-in long-term value
Migrate Windows Server and System Center SA into ECI SA-Only

16. Software Assurance Benefits
New Version Rights.
24/7 Problem Resolution Support (unlimited Web Support)
Extended Hotfix Support.
Training Vouchers.
E-Learning.
Cold Backups for Disaster Recovery.

17. Resources & Go Do’s Services Partners LAR/ESA Partners
Go after Server Management
Visit
Visit
LAR/ESA Partners
Attend the Licensing Roadshow (Oct)
Get knowledgeable around SMS-D
Engage with Customers who are doing Server Virtualisation.

18. © 2009 Microsoft Corporation. All rights reserved
© 2009 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.