1. Complete Count Committee Planning
April 2018
Complete Count Committee Planning
Washington State Example

2. Where did we start?
What are others doing? We looked at what the Census Bureau suggests and the 2010 experiences of California, Missouri, and others for ideas of what is possible.
We looked at what Washington had done in 2010
Sought advice from those who have done it before
Reviewed Washington’s 2010 activity plan
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3. Put high level plan and schedule together
Using the 2010 plan a base we outlined activities and a timeline for 2020 activities
Created a 2020 Census website and posted our outreach plan and schedule as well information on other 2020 Census activities such as LUCA.
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4. Manage expectations
In 2010 we did all of the outreach activities with existing funds/FTEs.
Since 2010 my unit lost 2 FTE’s. The recession hit my unit and others involved in 2010 planning hard.
In meetings with management/governor’s staff during fall of we were clear that we would have trouble organizing outreach with existing staff.
To achieve our outreach goals we needed additional funding
This past legislative session we were funded to hire a Census Outreach Coordinator and 1-2 other FTE’s through the end of FY 2019.
FYI 2018/ ,000
Hopefully more for 2020
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5. Three Phases of Census 2020 Outreach
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6. State Complete Count Committee (Missouri Model)
Structure & Next Steps
In 2010 we only had the state government level CCC.
For 2020 we would like more coordination across the state and local CCCs. So we are working towards an umbrella CCC.
May use Missouri’s 2010 model, one of Census Bureau’s models, or most likely hybrid of the two as a base.
State Complete Count Committee (Missouri Model)
State Gov. subcommittee
Local gov subcommittee
Higher Ed/K12
Subcommittee
Business subcommittee
Media subcommittee
After I get back we have an #800 call-in scheduled so that we can share our plans and information with interested parties and get their ideas/feedback.
Put together listserv/ list to communicate new information
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7. Fall 2018 Have Governor issue proclamation in support of the Census
Have Governor direct targeted state agencies to participate in complete count committee (a deputy or assistant director with operational responsibilities or senior communications officer)
Hold first state Complete Count Committee/Commission meeting
Hold first state-agency Complete Count Committee meeting
Identify private and non-profit partners and establish goals
Get on agenda for fall association meetings
Need to get on radar now- Fall 2019 may be too late
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8. Who are the state agency participants?
Department of Social and Health Services (DSHS)
Department of Enterprise Services (DES)
Washington State Patrol (WSP)
Economic Services Administration
Department of Transportation (DOT)
Department of Corrections (DOC)
Children's Administration
Utilities and Transportation Commission (UTC)
Aging and Long- Term Services Administration
Washington State Liquor and Cannabis Board
Developmental Disabilities Administration
Washington State Lottery
Department of Commerce (DOC)
Washington State Courts
Employment Security Department (ESD)
Washington State Office of Public Defense
Department of Revenue (DOR)
Washington Student Achievement Council (WSAC)
Department of Early Learning (DEL)
Labor and Industries (L&I)
Washington State Community and Technical Colleges
Department of Licensing (DOL)
Office of Superintendent of Public Instruction (OSPI)
Secretary of State (SOS) – Washington State Library
Department of Health (DOH)
Department of Agriculture (AG)
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9. How can they participate?
Put up 2020 Census Bureau posters and state 2020 messaging in all customer facing offices and schools.
Add 2020 Census web links to all agency websites (use census logo icon)
Include information on agency newsletter (if applicable and appropriate)
Add Census insert to communications i.e. on monthly checks/correspondence to clients (SNAP, TANF, DSHS, L&I etc)
Support census messaging and material handouts to school kids and families across the state (OSPI and Early Learning)
Help identify large meetings/conferences where Census officials can connect with stakeholders in 2018 and 2019
Provide space/computers/internet for enumeration events
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10. Work with Census Partnership Staff
The Census Bureau is in the process of hiring a partnership staff person who will cover Washington
We hope to work with this person to determine what the Census Bureau’s effort will be in creating local CCCs and how best to coordinate with him/her
We need 2020 messaging sooner than later so that we can get the word out and create consistent messaging
What presentation & promotion materials will be coming from Census Bureau? Can we fill any gaps with our private partners?
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11. Aim to do better for 2020
We had state level CCC meetings for 2010, however, we never followed up.
We didn’t check in to make sure agencies were on schedule/task
Did the posters go up? Messages go out? Etc.
How were those efforts received?
There was no coordination between the state level and local/non-profit CCCs.
In 2010, Census Partnership staff came to our CCC events but there was very little communication about statewide activities.
We didn’t know how many local CCCs there were or what they were doing.
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12. Questions? Erica Gardner 360-902-0535 erica.gardner@ofm.wa.gov
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