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Chapter 2 The Business Vision & Mission

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Presentation on theme: "Chapter 2 The Business Vision & Mission"— Presentation transcript:

1 Chapter 2 The Business Vision & Mission
Strategic Management: Concepts & Cases 13th Edition Fred David Copyright © 2011 Pearson Education, Inc. Publishing as Prentice Hall

2 Copyright © 2011 Pearson Education, Inc. Publishing as Prentice Hall

3 Vision “What do we want to become?”
Copyright © 2011 Pearson Education, Inc. Publishing as Prentice Hall

4 Vision Statement Examples
General Motors’ vision is to be the world leader in transportation products and related services. Copyright © 2011 Pearson Education, Inc. Publishing as Prentice Hall

5 Comprehensive Mission Statement
Vision Clear Business Vision Comprehensive Mission Statement Copyright © 2011 Pearson Education, Inc. Publishing as Prentice Hall

6 Answers the question: Mission Statement “What is our business?”
Copyright © 2011 Pearson Education, Inc. Publishing as Prentice Hall

7 Presentasi lengkap silakan email ke dosen pengampu
Copyright © 2011 Pearson Education, Inc. Publishing as Prentice Hall


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