1. Handout 4: Structure of a presentation
PowerPoint presentation
Unit 304 (B&A43): Develop a presentation
Handout 4: Structure of a presentation

2. The aims of this lesson are:
To provide learners with the knowledge on how to structure a presentation
To provide learners with the knowledge on how to tailor presentations to fit timescales and audience’s needs
To provide learners with knowledge on how to ensure presentations adhere to organisational guidelines and policies.

3. The objectives of this lesson are for learners to understand:
How to structure a presentation
How to tailor their presentations to fit the timescales and customers’ needs
How to ensure adherence with organisational guidelines and policies.

4. Recap – Understand how to develop a presentation
Identify:
Purpose
Content
Style
Timing
Audience.
Communication media.

5. The structure of a lesson can be broken down into five main areas:
Introduction
Main body
Conclusion
Questions
Evaluation.
Use Activity 7 with this slide.

6. Introduction
A good introduction will achieve the following:
Focus by the audience
Will allow both parties to be at ease – the speaker and audience
Will set out the aims and objectives
Give an overview of the key points.

7. Main body
The main body of the presentation must be in a logical order and easy to follow.
Deliver the main body with the support of resources such as presentation software, handouts, etc. However, make sure they are:
Relevant
Varied
Memorable
Interesting.

8. Conclusion
The conclusion of a presentation should:
Reinforce the message you are giving
Remind the audience of the key points of delivery.
Do not add any new information at this
stage as it will confuse the process.

9. Questions
Allow time at the end of a presentation for the audience to ask questions.
The audience may need to clarify a point or ask a supplementary question.
Do not be afraid of being questioned; if you have done your research correctly the chances are you will have the answer.

10. Evaluation
Always evaluate the delivery of your presentation, ask yourself the following questions:
Did the presentation go well, if not why not?
Could I improve anything?
Delivery
Facilities
Resources

11. Audience’s needs
Depending on the your audience they will all have their specific needs.
For example you may be delivering to your own business organisation on a new product range and each department will have their own needs:
Marketing – product range descriptions
Production – delivery production date/amounts
Finance – production costs
Telesales – unit costs.
Each one of these departments will want different information from you at some point in the presentation.

12. When developing any presentation you must consider time:
Timescales
When developing any presentation you must consider time:
Time to develop the presentation
Time allocated for delivery
Time to cover key points.

13. Organisational guidelines and policies
Most organisations will produce guidelines and polices in support of the development of presentations.
These guidelines/polices may stipulate some the following:
Materials to be used
Resources available
Master slides
Organisational writing
requirements.
Use Activity 8 after discussing this slide.

14. Summary
Structure:
Introduction
Main body
Conclusion
Questions
Evaluation.
Audience needs.
Organisational guidelines and policies.

15. Assessment

16. Questions?

17. Developing materials to support a presentation
Your next lesson:
Developing materials to support a presentation