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Project 21st Century Retail
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Components CRM integration & loyalty program
Continuous customer surveys at stores Omni-channel + tablets + super seller Web integration and product customisation modules B2B seamless integration for franchisees AI Experience Centre roll-outs All 7 are now approved for execution.
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Components & Goals CRM integration & loyalty program
Launch by ___ month 1st milestone – 1mn active customers Increase loyalist shopping frequency over historical trend by 50% Status: Final sign-off from Viney required on program deliverables/costing & IT integration costing/schedule. William’s sign-off already taken. Responsible people: Karan, Surabhi Next Steps: Detailed Gantt in place + Monitoring schedule
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Components & Goals Continuous customer surveys at stores
1st milestone – 5,000 every month & top 5 concern areas are improved by 30% for 3 consecutive months Increase survey taking (and therefore digital tablets) to all stores Status: Ongoing Responsible people: Prableen, Samrat, Abdullah Next Steps: Milestone timelines to be worked out + Cost to be approved + New tablets to be introduced
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Components & Goals Omni-channel + tablets + super seller Milestone 1:
To develop all the software & features before launch Develop content & messaging, cross-sell & up-sell tools, To record a 3% sale from tablets Status: Pending Viney’s approval Responsible people: Arun, HR, Ajay, Markets Next Steps: Detailed Gantt
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Components & Goals Web integration and product customisation modules
Milestone 1: To develop all the software & features before launch Men’s kurta customisation completed by July end To reach agreed upon sales & EBITDA targets Status: Ongoing Responsible people: Arun & Raj Next Steps: Detailed Gantt
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Components & Goals B2B seamless integration for franchisees
Milestone 1: To develop all the software & features before launch To create the wallet feature and set wallets for all franchisees depending on their credit terms/history To reach sales & EBITDA targets for primary sales to franchisees To ensure secondary sales by franchisees grow by ___% Status: FabConnect integration needs Viney’s approval Responsible people: Venkat, Arun Next Steps: Detailed Gantt
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Components & Goals AI Milestone 1: To close shareholders’ agreement
To launch & stabilise parts 1 – 3 (after which second tranche will be released) To get the team in place Status: Board approval & Term sheet to be signed Responsible people: Raja, Mukesh, Saurabh, William Next Steps: Detailed Gantt
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Components & Goals Experience Centre roll-outs Milestone 1:
To open 14 EC’s by December 2018 To plan 30 EC’s for FY 19-20 14 EC’s to hit sales run rate of __ and EBITDA of __ Status: Ongoing Responsible person: Ajay Next Steps: Lock-in opening dates for the 14 EC’s
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