1. Helping customers to better manage their energy
Dermot Mulligan
Marketing Controller, Bord Gáis Energy

2. Agenda Energy market context Drivers of fuel poverty
Our brand position
BGE approach to help customers manage their energy
BGE support for Energy Efficiency schemes

3. Irish energy market Highly competitive switching market
Energy market experiencing lots of change
More choice & flexibility than ever before e.g. suppliers, offers & smart solutions
Fuel poverty - a key issue
How we try to help our vulnerable customers save money by listening, adapting & innovating

4. Household income & household budget Drivers of fuel poverty
Energy prices
Energy consumption

5. Helpful energy company
Our brand & values
Helpful & care
Customer comes first
Innovation based on their needs
Two key pillars
What we do as an energy supplier
How we empower our customers to use less energy

6. Energy pricing You told us - price!!
Committed to passing on savings where we can - overall reduction in energy bills over 3 years
Developed highly competitive acquisition offers
Cashback - when you need it most

7. You also told us - Rewards
Need to reward loyalty
First energy company with Rewards program
Focused on necessities & household budget - food and heat
Given over €10 million back to customers

8. Next steps in customer innovation
Extend discounts to existing customers
Free Boiler Service or free Hive (smart energy management solution) coupled with discounts off Gas & Electricity
Committed to rewarding customer loyalty - keeping customer is important to us

9. How we help you help yourself
Use less - Hive gives control to customer
Control heating, hot water & electricity from your phone, laptop or tablet
Only use energy when you need it
Save up to €120 p.a.
Be more efficient – boiler servicing
55 engineers 70k services across Ireland
Save up to €150 p.a.
Education
Energy saving tips & advice

10. Energy efficient homes
Working with local communities across Ireland to improve standard of living; major focus on vulnerable homeowners
Energy efficiency upgrades include heating, insulation & lighting
Free or limited cost for vulnerable home owners
€2 million support for vulnerable home owners
since 2016

11. Energy efficiency support 2017
€600,000 funding deployed across Better Energy Community projects
€800,000 funding for home improvements for vulnerable home owners throughout inner city Cork
121 properties received energy upgrades
Come and speak to our team if you are considering a project in your community

12. Innovative solutions & customer empowerment
Conclusion
Continuous conversation with customers
Live to our position & values – helpful & care
Innovative solutions for customers to control their energy
Innovative solutions & customer empowerment
Lower fuel bills for customers