1. Physiological and implicit measures

2. Presentations
Eye tracking--Chelsea
fMRI—Alivia

3. Specific physio measures and examples
Electromyography
Measures of arousal
Galvanic skin response
Pupillary response
Cardiac response, blood pressure, blood volume (also, mental workload, challenge vs. threat)
Respiration
What are the problems with using general measures of arousal?
When would you want to use these?

4. More complicated measures
Electrooculography
Electrical potentials in the brain
EEG
Evoked potentials
fMRI

5. Physio measures What are their advantages and disadvantages?
Vul, Harris, Winkielman, & Pasher, 2009
Problem they noticed
What are some researcher dfs with fMRI?
How can these issues be addressed?

6. Test yourself

7. Implicit measures What is an implicit measure? Is it conscious?
“outcome of a measurement procedure that is causally produced by psychological attributes in an automatic manner” (p. 177, DeHouwer & Moors, 2010)
Is it conscious?
Is it automatic?
Is it indirect?
Table 10.1

8. Examples of implicit measures
How might these be used in studies?
IAT
Supraliminal priming
Subliminal priming
Word completion
Story completion
Nonverbals
Type of language used (concrete vs. not)
GNAT
Physiological measures (maybe)
Projective tests
Name preference test
Affect misattribution procedure

9. Implicit measures When would you want to use an implicit measure?
How do these measures relate to each other?
To explicit attitudes?
To behaviors?
How do you test validity of an implicit measure?
What are the advantages and disadvantages of these types of measures?

10. IAT What is it? How does it work? What is it measuring?
What does it predict?
How has validity for the IAT been shown?
What are some problems in interpreting IAT scores?
How does the IAT work? (process)
Is it implicit?
Should we use it?

11. Bartlett, 2017 and Forscher et al. critiques
What does the recent network meta-analysis show?
Blanton vs. Greenwald

12. Priming How does priming work? (process)
What are some examples of priming effects in psychology?
Recent priming crisis
Doyle, Bargh, replications
Kahneman letter
Schwartz response
R index—what is it? (Schimmack)
Klatzky & Creswell, 2014 explanation

13. Coming up Qualitative next Wed. Tuesday of exam week, 1-2:50
3 chapters
2 articles
Final topic presentation
Tuesday of exam week, 1-2:50
Quasi- and field experiments
Thought paper on 5 readings from Feb. 21
Take home exam
Due noon (NO extensions) May 4
Will come out tonight
You must work independently