1. Sheri Lambert

2. The University of Michigan Ross School of Business
Education
Purdue University
BSIE, 1988 – Industrial Engineering
(concentration, Manufacturing), Minor, Mathematics
The University of Michigan
Ross School of Business
MBA, 1999 – Business Administration (concentration, Marketing)

3. Career
Over 25 years marketing research & consulting experience in the Consumer Products and Services space. Managed multi-national studies in both consumer and B2B sectors across a wide range of industries and methodologies.
Currently, CMO at Big Sofa Technologies (BST) ….Prior to BST, worked for Leger Marketing, and as Executive Vice President at Ipsos Loyalty. Served as Managing Director of TNS North America Transportation, Travel & Hospitality Sector and eventual President of TNS NFO Plog Research Company.   Client experience includes, Rotary International, IHG, J&J Consumer Products, Delta Air Lines, Princess Cruises, NCL, General Motors, Honda, Southwest Airlines and UPS. Adjunct Professor: Fox School of Business, Temple University … having taught classes Digital Innovation in Marketing and MKT Strategy & Planning; and Project Executive/Advisor for Capstone Course, as well as adjunct at WCU teaching Principles of Marketing; Market Research
Board of Directors at: Breastcancer.org, the Elite Companies Charitable Foundation and Philadelphia Charity Ball, as well as NA Operating Board and Global PLC Board for Big Sofa Technologies.