1.     SUSTAINABLE SOLUTIONS AND STRATEGIES FOR HOUSING IN MEXICO’S MARGINED AREAS
RUTH DIAZ GURRIA

2. ABOUT MEXICO
RUTH DIAZ GURRIA

3. ABOUT MEXICO
North America between the United States of America and Guatemala.
Privileged geographical location with easy access to both Pacific and Atlantic Ocean.
2 million square kilometers.
Varied types of ecosystems, climates and natural resources.

4. ABOUT MEXICO SOCIAL INEQUALITY
23% rural areas: less than 2500 habitants
77% (urban areas)
53 million (Poverty)
11.7 million (Extreme Poverty)
57% (Poverty Levels)
112 million inhabitants
28 million households
SOCIAL
INEQUALITY

5. ABOUT MEXICO

6. ABOUT MEXICO Each year housing deficit in Mexico is 6 50,000 houses
The National Housing Fund Institute for Workers in Mexico must finance 50% of the housing existing deficit.
In the last 6 years the institute has managed to finance an average of 340,000 new loans per year.
The actual federal housing financial plan for proposes granting 300,000 loans year.
It gives Mexicans the opportunity of saving money towards a down payment to acquire a house and to obtain a low interest rate, long-term loan.
The employers are encouraged to make a donation to their workers savings

7. REVIEW. ABOUT BRAZIL & MEXICO
RUTH DIAZ GURRIA

8. REVIEW. ABOUT BRAZIL & MEXICO
Mexico & Brazil represent 2/3 of the Latin American economy
and have similar social and economic characteristics
Percentage of housing deficit out of the
Total dwellings within Latin American countries
17.3% %
194 million habitants
8.5 million square kilometer

9. REVIEW. ABOUT BRAZIL & MEXICO
Brazil: Sustainable approaches
in urban levels
Curitiba, Brazil
“Greenest City” in
Latin America

10. REVIEW. ABOUT BRAZIL & MEXICO
2 million houses (11-14)
Mortgage loans up to 30 years
Encourages the effort of institutions in the fight against poverty.
28 thousand low-income Mexican and Brazilian families will have the opportunity to afford a sustainable house.
Transform the life of citizens that live in favelas
(12 million) by Installing high eco sustainable technology
Increase awareness of sustainable solutions for social housing programs in developing countries(Brazil).

11. METODOLOGY
RUTH DIAZ GURRIA

12. METODOLOGY Research of the existing housing situation in Mexico.
Research of Existing sustainable housing solutions and strategies in Mexico.
Analysis of the governmental and private Institutions sustainable housing Programs in Mexico for margined areas.
Selection and description of awarded or recognized sustainable housing programs in Mexico for margined areas.

13. DATA RESEARCH Government Sustainable Housing Programs
Private Institutions Sustainable Housing Programs
RUTH DIAZ GURRIA

14. DATA - Government Sustainable Housing Programs
GREEN MORTGAGE
By UNAM - INFONAVIT loan
Provides eco technologies
48% of the monthly consumption of
electricity, gas and water
THIS IS YOUR HOUSE
Loans for families that can’t fulfill the
"Green mortgage” requirements
PDZP
Assists low and extremely low margined
areas in order to improve their basic
and social infrastructure.
Solar heaters, energy-saving lamps,
high efficiency air conditioners
1 MILLON loans on the last 5 years
10 MILLION of eco technologies
95 MILLION cubic meter of water
UN/World Habitat Awards
That get paid less than two minimum wages, less than 120 pesos per day
(1 MXN = .58 HKD)
Financed more than 100,000 green houses
More than 2 million concrete floors

15. DATA - Private Institutions Sustainable Housing Programs
ITESM 10X10
ROSENDA HOUSE
ITESM 10X10
INSTITUTE OF TECHNOLOGY OF MONTERREY
10 houses x 10 families
Every school term
Students + Professors
Training for Self Construction
“Center of Education for Self Construction”
Designed by ITESM students
60 square meters
Recycled materials
Wood from the site
Walls made out of refrigerator doors
Water Harvesting and Water Recycling

16. DATA - Private Institutions Sustainable Housing Programs
ECHALE A TU CASA
CALAKMUL, CAMPECHE BY
“ECHALE A TU CASA"
1. Technical training
2. Financial support
3. Social mortgage
4. Financial education
Invested 25 million dollars to provide financing programs
26 Thousand homes
50 Thousand home improvements
Promotes community integration
Self Construction
Assisted 2,600 low‐income families
Ado Block – Ado Press
Soil, water and concrete
Generated more than 500 jobs

17. Discussion + Conclusion
It is not a task for a few.
Experts and Institutions are a key element for developing different sustainable strategies in Mexico; they can improve the existing strategies and propose new ones.
There are serious efforts from private and public institutions.
The solutions and strategies are not enough for the Mexican growing population.
Either Public or Private Institutions in Mexico offer any kind of programs for medium or high-income social groups.
The government should act as a promoter. (Conditioning construction permits , offering tax reduction etc.)
None of the programs present a plan that can help families to pay for their loans.
Self-construction is an excellent option to get the community involved in urban plans and sustainable construction.
Higher income and middle class families should demonstrate greater responsibility towards their community as their carbon print is greater.

18. References
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ECONOMIST. ( ). 29 de 11 de 2012, de
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Fournier. (s.f.). Nuevas tecnologías hacia el hábitat sostenible en los asentamientos populares. En J. González y M. Villar, (Eds.), II Seminario y taller iberoamericano sobre Vivienda rural y calidad de vida en los asentamientos rurales. I , Mexico San Luis Potosi: Universidad Autonoma .
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Noe, S. C. ( ). Asciende a 650 mil el deficif de viviendas. El universal .

19. References
Notimex. ( ). CNN EXPANSION ,
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NOTIMEX. ( ). Premian a Infonavit por Hipoteca Verde . El economista .
Mayoral, I. J. ( ). Empresas de EU ven a México en el Top 7. CNN EXPANSION .
Morales, F. (06 de 01 de 2012). MILENIO . Obtenido de
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One World. (2012) ,
PNUD . (s.f.). Empresas de México y Brasil impulsan viviendas sostenibles y oportunidades de empleo. (U. N. Development, Ed.)
SEDESOL. (2012). Secretaria de Desarollo Social . Programa Para el Desarollo de Zonas Prioritarias . Mexico D.F. , Mexico .
SENAVITAT. (s.f.). Plan Estretegico Para la Construccion de Vivienda Social. Recuperado el , de SENAVITAT:
Ruiz, Garza, & Unikel . El desarrollo urbano de México: diagnóstico e implicaciones futuras. México: Centro de Estudios Económicos y Demográficos de México. Mexico , 1976.
Robles, P. G. (s.f.). El Universal .
Rosas, T. ( ). Calderon Recibe Record Guiness por Cambio de Focos . El Economista .
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