Presentation is loading. Please wait.

Presentation is loading. Please wait.

MKT 421 Education for Service/tutorialrank.com

Similar presentations


Presentation on theme: "MKT 421 Education for Service/tutorialrank.com"— Presentation transcript:

1 MKT 421 Education for Service/tutorialrank.com

2 MKT 421 Week 1 Discussion Question 1 (UOP Course) For more course tutorials visit www.tutorialrank.com Select an organization with which you are familiar. How does your selected organization use the different components of the marketing mix? How does the

3 MKT 421 Education for Service/tutorialrank.com MKT 421 Final Exam Guide For more course tutorials visit www.tutorialrank.com 1. Blending the firm's promotion efforts to convey a complete and consistent message is the goal of: Sales management communications.

4 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 1 Discussion Question 1 (UOP Course) For more course tutorials visit www.tutorialrank.com Select an organization with which you are familiar. How does your selected organization use the different components of the marketing mix? How does

5 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 1 Discussion Question 2 (UOP Course) For more course tutorials visit www.tutorialrank.com Assume you are the newly hired marketing manager of a company. As you spend time with other peer marketing managers, you realize that the company doesn’t

6 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 1 Individual Assignment Defining Marketing (UOP Course) For more course tutorials visit www.tutorialrank.com Resource: University Library Write a 700- to 1,050-word paper in which you define marketing. Include in your paper your personal definition of marketing and

7 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 1 Individual Assignment Favorite Brand Paper (2 Papers) (New) For more course tutorials visit www.tutorialrank.com This tutorial contains 2 different papers Write a 750- to 1,000-word paper in which you identify your favorite brand and explain why it is your favorite. In the paper you should do the following:

8 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 2 Discussion Question 1 (UOP Course) For more course tutorials visit www.tutorialrank.com What is marketing research? How has the Internet affected marketing research? As a part of your answer, address time, cost, approaches, and validity. Why is marketing

9 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 2 Discussion Question 2 (UOP Course) For more course tutorials visit www.tutorialrank.com What is competitive intelligence? What is the importance of competitive intelligence and analysis in modern-day marketing? How can a company’s marketing organization

10 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 2 Individual Assignment Marketing Mix Presentation (2 PPT) For more course tutorials visit www.tutorialrank.com This Tutorial contains 2 Different PPT Select a company currently experiencing marketing changes. Create a 6-slide Microsoft ® PowerPoint ® presentation (including a title slide) that analyzes that company's marketing mix:

11 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 2 Individual Assignment Personal Branding Plan Paper (2 Papers) For more course tutorials visit www.tutorialrank.com This Tutorial contains 2 Different PPT Write a 750- to 1000-word paper that does the following:

12 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 2 Team Assignment Marketing Plan Phase 1 (UOP Course) For more course tutorials visit www.tutorialrank.com Resources: University Library, Internet Create a new product or service for an existing organization. This product or service will be the basis for your Marketing Plan

13 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 3 Discussion Question 1 (UOP Course) For more course tutorials visit www.tutorialrank.com Select a product with which you are familiar. What stage is your selected product at in the product life cycle? Provide rationale for your answer. Based on your

14 MKT 421 Education for Service/tutorialrank.com MIS 3101 Week 5 Assignment 2 Case Study Manufacturing Plant Network Setup For more course tutorials visit www.tutorialrank.com MIS 3101 Week 5 Assignment 2 Case Study Manufacturing Plant Network Setup

15 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 3 Individual Assignment Marketing Research Paper (UOP Course) For more course tutorials visit www.tutorialrank.com Resources: University Library, Kudler Fine Foods Virtual Organization

16 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 3 Individual Assignment Perceptual Map Presentation (2 Sets) (New) For more course tutorials visit www.tutorialrank.com This tutorial contains 2 different papers Review "perceptual mapping" located on the Week 2 ERR page.

17 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 3 Team Assignment Marketing Plan Phase 2 (UOP Course) For more course tutorials visit www.tutorialrank.com Resources: University Library, Internet Use the product or service you selected for your Marketing Plan: Phase I Paper.

18 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 3 Team Strategy and Positioning Analysis Part 1 (2 Papers) For more course tutorials visit www.tutorialrank.com This Tutorial contains 2 Papers Select a new product or service that will be launched by either an existing organization or one you will create. Obtain your instructor's approval of your product or service before beginning this project.

19 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 4 Discussion Question 1 (UOP Course) For more course tutorials visit www.tutorialrank.com What is a distribution channel? What is the relationship between channels of distribution and logistics? How does geographical location affect your selection of distribution channels?

20 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 4 Discussion Question 2 (UOP Course) For more course tutorials visit www.tutorialrank.com What are the similarities and differences between promotional push strategies and promotional pull strategies? What is an example of a situation in which an organization

21 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 4 Individual Assignment Blue Ocean Strategy Paper (2 Papers) For more course tutorials visit www.tutorialrank.com This Tutorial contains 2 Different Papers Write a 750- to 1,000-word paper that describes the importance of blue ocean strategy and identifies a product or service that would be considered a blue ocean move. Include the following:

22 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 4 Individual Assignment Using Perceptual Maps in Marketing Simulation (UOP Course) For more course tutorials visit www.tutorialrank.com Resources: Using Perceptual Maps in Marketing simulation Complete the simulation, Using Perceptual Maps in Marketing, located on the student website.

23 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 5 Discussion Question 1 (UOP Course) For more course tutorials visit www.tutorialrank.com Florida's Department of Citrus and a coalition of consumer groups have launched an attack on your company for deceptive marketing because your company markets its Sun

24 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 4 Team Strategy and Positioning Analysis Part 2 (2 Papers) For more course tutorials visit www.tutorialrank.com This Tutorial contains 2 Papers Use the same product and organization you identified in your Week 3 Strategy and Positioning Analysis. Develop a 1,750-2000-word analysis that includes:

25 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 5 Discussion Question 1 (UOP Course) For more course tutorials visit www.tutorialrank.com Florida's Department of Citrus and a coalition of consumer groups have launched an attack on your company for deceptive marketing because your company markets its Sun

26 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 5 Discussion Question 2 (UOP Course) For more course tutorials visit www.tutorialrank.com You are the marketing manager for a leading coffee chain.

27 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 5 Individual Assignment Environmental Factors (UOP Course) For more course tutorials visit www.tutorialrank.com Resources: University Library, Internet Select an organization with which you are familiar that conducts both domestic and global marketing.

28 MKT 421 Education for Service/tutorialrank.com MKT 421 Week 5 Team Assignment Marketing Plan Final Paper and Presentation (UOP Course) For more course tutorials visit www.tutorialrank.com Resources: University Library, Internet Select an organization with which you are familiar that conducts both domestic and global marketing.

29 MKT 421 Education for Service/tutorialrank.com


Download ppt "MKT 421 Education for Service/tutorialrank.com"

Similar presentations


Ads by Google