1. Warm Up 2/7 LINCS Cards Dry Farming Carlisle School Turner Thesis
Assimilation
Nativism
Reservations
Dawes Act
Omaha Platform
Morell Land Grab Act
Bimetallism

2. Big Business in the Gilded Age
Focus Question: Were the Big businessmen of the gilded age Robber Barons or Captains of industry?

3. New Business Practices
Monopoly: The exclusive possession or control of the supply of a good or service
What happens to prices when there is a monopoly?

4. Rise of Entrepreneurs
Entrepreneurs: People who invest money in a product to make a profit.

5. HORIZONTAL Integration: The merging of companies that make similar products
manufacturer
manufacturer
manufacturer
land
manufacturer RR

6. VERTICAL Integration: a company’s taking over its suppliers and distributors and transportation systems to gain total control over the quality and cost of its product
Resources
land
manufacturer RR
Manufacturing
Distribution

7. Social Darwinism
Based on Darwin’s theory of evolution by natural section; unrestrained competition ensures the strong companies survive while the weak ones do not.

8. Vanderbilt: Railroad
Background: Self Made Millionaire (worked with his dad as a boy in NYC– came from humble circumstances)
Industry: Railroads
Business Practices: Merged different railroad lines so he could have monopoly
Philanthropy: Vanderbilt University & Grand Central Station

9. Andrew Carnegie: Steel
Background: Born in to poverty, Rags to Riches story, Started working for $1.20 per week. Scottish immigrant.
Industry: Steel (Name of Company-Carnegie Steel)
Business Practices: Vertical Integration, Offered employees stock. Tried to attract best employees
Philanthropist- Wrote Gospel of Wealth (book that argues rich should donate money to society). Gave to Carnegie University.

10. John D. Rockefeller, Oil
Background: Son of traveling salesman in NYC. Began as an office clerk.
Industry: Oil (Standard Oil Company)
Business Practice: Controlled 90% of the refining business (horizontal integration) + Established the first trust in U.S. History (trust is a monopoly)
Philanthropy: Rockefeller Center, University of Chicago

11. J.P. Morgan: Banking
Background: Born in CT, Son of a banker- always worked in banks growing up.
Industry: Banking (JP Morgan & Co)
Business Practices: Invested in many large companies (entrepreneur), oversaw many mergers
Philanthropy: American museum of natural history and episcopal church

12. Did these business men help the U.S.? It’s up for Debate
Yes No
Some people were thankful for big business owners.
Called these men “captains of industry”:business leader who’s personal fortune is used to help the country. They should be applauded for a job well done.
Some people did not like their business practices.
Called these business owners Robber Barons because they felt like these men mistreated their workers and took advantage of the situation to get ahead.

13. Government Action
Many people in the government were worried about certain individuals/companies gaining too much power.
They feared this would harm the American idea of free competition.
Sherman Antitrust Act with made trusts illegal.
The law was hard to enforce and was eventually forgotten.

14. The Men Who Built America

15. Is Microsoft a monopoly?
Monopolies Today?
Is Microsoft a monopoly?
Is Netlfix a monopoly?