1. PRACTICE COMPANY

2. In Theory
Practice Company – a model of a company assignated for studying
- offers imitation of all activities from a real company
- all practical business activities: from purchase to goods transport and services
money needed to be used - doesn’t exist VT

3. Information and documents needed in a company are made and exchanged using modern technology
Teaching goal is:
transfer practical commercial knowledge
learn about business proces
solve problems met in business
make contacts with different companies

4. Practice Company, as in a real world, is divided into:
MANAGEMENT
ADMINISTRATION
SALE &
MARKETING
PURCHASE
ACCOUNTING
&
FINANCE

5. STARTING A BUSINESS OF A PRACTICE COMPANY
BUSINESS IDEA

6. Analysing the Idea Technical- technological Financial
Analysis of human resourcesl
Technical- technological
Marketable
Legally – regulations, possible limitations

7. Where to get a business idea
1. hobby
2. talent
3. expert in business
4. finding business
chances
5. inventiveness

8. Phases in the process of finding ideas:
1. define problem
2. think, collect information, make research–
Incubation Phase
3. present the best solution –
Illumination Phase

9. Methods of finding ideas
Delfi method
Brainstorming method
Brainwriting method

10. Evaluating ideas Criterions: feasibility acceptability legality
quality/ purpose
intelligibility

11. SELECTING IDEAS
CHOOSING THE NAME OF A PRACTICE COMPANY
MAKING LOGO

12. Logo (trade mark)
R = the name is protected

13. Contacts with a partner company
Partner company- a company from real business world which helps with advices

14. Defining the company strategy
Strategy– aim & course of activity
important:
define vision
establish mission
set goals
choose strategy

15. Business goals, which are usually made by a company, are:
Setting goals
Goal- present wished result, i.e. future condition which we wish to get to
Business goals, which are usually made by a company, are:
- strategic
- taktical
- operative

16. Vizual company identity
Basic building elements of company identity:
Name
Trade Mark
Logo
Internal colour
Internal Letter

17. SETTING UP A PRACTICE COMPANY

18. Organizing work of a Practice Company

19. PRACTICE COMPANY
EMPLOYMENT

20. Work organisation in departments
PRACTICE COMPANY
Work organisation in departments