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INTERIM VIVA PRESENTED BY: Presenter: Mary Ann
A very good evening to Sir and Madam, we would like to present our updates so far on our project and I’ll start the presentation with giving you some of our studio background PRESENTED BY: © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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Digital studio that specializes in: Brand development
EYE VISUAL CO. Digital studio that specializes in: Brand development Creative strategy Cutting edge technology “To bring the best to everyone we serve. By “The best”, we mean …. the best DESIGNS the best SERVICE the best IDEAS ” Presenter: Mary Ann Our studio name is call EYE VISUAL CO. and we are a digital studio that specializes in the following. Brand development Creative strategy Cutting edge technology And our goal is to bring the best to everyone we serve in terms of designs, service and ideas. © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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EYE VISUAL CO. EYE VISUAL CO. Able to create designs in mind
Able to execute CLIENTS Allow clients to visualize on the produce ORANGE Social Communication (Two-way conversations) Enthusiasm Creativity BLUE Trust Reliability We name our studio as EYE VISUAL with this logo, because we would like to create designs in mind and that we’re able to execute them to allow our clients to see and visualize on what we produce. We uses orange and blue as our logo and theme color for our studio. Orange meant social communication, a two-way conversation which represents our client and us and that we are enthu in serving each client with the best ideas we could think of in terms of creativity. We use blue that represents trust and reliability to our clients and each team members. © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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I AM MARY ANN NATALIA LIEW
Hello! I AM MARY ANN NATALIA LIEW Project Manager Producer Graphic Designer Interface Designer 2D & 3D Designer Programming Developer So, I would like to officially introduce ourselves, I am Mary Ann, acting as project manager and producer of the our studio. © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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I AM DARREN PHUA Hello! Creative Director Assistant Project Manager
Programming Developer This is darren, our creative director © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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I AM NIGEL NG Hello! Technical Director Assistant Producer
PStoryboard Designer Concept Designer Sound Designer Game Designer And Nigel our technical director. © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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CONTENT EXECUTIVE SUMMARY HIGH CONCEPT UNIQUE SELLING POINT
MARKET POTENTIAL USERS FEATURES AND FUNCTIONALITY QUOTATIONS We will be covering these points for the rest of the presentation. © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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Create awareness about kidney disease
EXECUTIVE SUMMARY National Kidney Foundation (NKF) to re-look at kidney discovery centre. Re-create exciting and interactive hands-on exhibition by leveraging on technology. Create awareness about kidney disease Learn something new, adopting healthy lifestyle, and develop compassion We are working on a project by NKF to re-look at their kidney discovery centre and to re-create exciting and interactive hands-on exhibition by leveraging on technology using iPad with kiosk. Our aim for the project is to create awareness, knowledge and prevention about kidney disease through interactive ways we can think of, and to use those interactive ways to hope members of public can learn something new, adding on with caring for their kidney by adopting healthy lifestyle and develop compassion for needy patients through the app we create. © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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KIDNEY DISCOVERY CENTRE
This is the kidney discovery centre and We visited them 3 weeks back, and these are the photos we took while we were there. Reference: Photos taken during our visit using phone camera © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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KIDNEY DISCOVERY CENTRE
Revamp part of Kidney Discovery Centre (KDC) Technology: 1 iPad tablet => 1 app (4 tutorials, 4 games, camera built-in frames ) with kiosk Kiosk Move around in KDC Bring out to roadshows Kidney discovery centre is too large scale for us to revamp, hence we will only be revamping part of it. I talked about leveraging on technology just now on iPad with kiosk, and it will be 1 iPad tablet with an app which means 4 tutorials, 4 games, and a camera built-in frame. We propose 4 iPad tablet with kiosk, so people will not hook just on 1 ipad and they can play at their own speed and time. We thinking of using kiosk because it can be kept in kidney discovery centre and also is convenient to bring out to roadshows when they have it. Therefore we hope to create a kiosk that is light weight. We will talked about the quotations at the later part of the presentations as part of our job scope from our clients. © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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KIOSK DESIGN Front View Back View Side View 3/4 View
We propose our own design of the kiosk with the added NKF logo with the different colors based on the theme of our app. Front View Back View Side View 3/4 View © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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KIOSK DESIGN Front View Back View Side View 3/4 View
We propose our own design of the kiosk with the added NKF logo with the different colors based on the theme of our app. Front View Back View Side View 3/4 View © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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1 HIGH CONCEPT PROBLEM SITUATION . OPPORTUNITIES . COMPETITIVE ANALYSIS . CONCEPT VISION Now, I will be moving on to high concept. © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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HIGH CONCEPT Problem Situations: Members of public does not have the awareness, education and prevention of kidney diseases. We have researched and found out that more and more people are having kidney failure in Singapore and is the 5th highest rate of failure in the world. And through this, we conclude that members of public might not know what kidney disease is. Source from: © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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Opportunities: Academic learning Care for their own kidney
HIGH CONCEPT Opportunities: Academic learning Care for their own kidney Developing compassion And we hope that members of public will be able to add a new dimension to their academic learning, care for their kidneys by adopting healthy lifestyle as well as developing compassion for the needy patients. © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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Competitive Analysis:
HIGH CONCEPT Competitive Analysis: This is one of the kidney quiz game that we found online. It started off with quiz immediately without having short tutorial about kidney disease. But I like how it explain to you the reason after selecting the answer. It has a very clean design in terms of colors. It is interactive in terms of buttons. But it does not attract the users to continue the quiz, as there is no time limit and the placement of buttons, questions are the same for the whole quiz. source: © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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Competitive Analysis:
HIGH CONCEPT Competitive Analysis: This tutorial is made of flash. It made use of the buttons, hover and etc to make the tutorial a more interesting one. It looks simple and neat but it can be more interactive in terms of user interface. source: © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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Competitive Analysis:
HIGH CONCEPT Competitive Analysis: It is an interactive webapage that covers kidney disease and other topics. It looks organized and neat in terms of placing the information and it uses drag and drop to teach These are ways we could learn and improve from there to create a more interactive app. source: © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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Concept Vision: Enhance learning Create interactive application
HIGH CONCEPT Concept Vision: Enhance learning Create interactive application Understand more about kidney disease We would like to enhance learning by creating interactive application to educate members of public to understand more about kidney disease © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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2 UNIQUE SELLING POINT Now, I will hand over to Nigel to present.
© 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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Camera built-in with frames
UNIQUE SELLING POINT Camera built-in with frames Reminder for people to be healthy through healthy lifestyle like diets and exercises Retrieve photos via QR Code © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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3 MARKET POTENTIAL © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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Making use of present technology
Market Potential Local & International Making use of present technology © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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4 USERS © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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MEMBERS OF PUBLIC from all walks of life from young to old
© 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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Interactive Experience
PERSONAS Amy, 30 years old Daughter of kidney patient Problem She has a dad who was diagnosed with kidney disease Goals To know how to take care of her family’s lifestyle and diets Needs & Wants How to adopt a healthy lifestyle and diet to keep her family healthy Behaviour A regular user of apple products Have a compassion for needy patients Essential Experience Develop self-awareness of own health. Perspective taking and empathy towards needy patients Interactive Experience Allow user to associate with application through simple-touch gestures by touching the screen Success Criteria Independent approach to her family and her asses of his own health to address concerns (Eg. lifestyle and diet for improvement) © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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Interactive Experience
Problem Uneducated on kidney diseases Goals Wants to know what kidney disease is all about Needs & Wants Care for his kidney by adopting a healthy lifestyle Create awareness of knowledge about kidney disease Behaviour Likes to play games Have a passion for learning Have a curious mind PERSONAS John, 12 years old Primary school student Essential Experience Develop self-awareness of knowledge on kidney disease Interactive Experience Allow user to interact with application especially through games Success Criteria Improve his understanding by keeping informed about knowledge of kidney disease © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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FEATURES AND FUNCTIONALITY
5 FEATURES AND FUNCTIONALITY TASK FLOWS . SITEMAP . DESIGN MOCK-UP . VISUAL STYLE GUIDE . INTERACTION DESIGN © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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TASK FLOWS © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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SITE MAP © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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DESIGN MOCK UP Now, I will hand over to Darren to present on the rest of the features of functionality © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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DESIGN MOCK UP Home Page © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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Instructions / Tutorial Page DESIGN MOCK UP
© 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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Game 1 - School DESIGN MOCK UP
© 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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Game 2 - Clinic DESIGN MOCK UP
© 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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Game 3 - Tournament DESIGN MOCK UP
© 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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Game 4 - Health Centre DESIGN MOCK UP
© 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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Congrats/ End page DESIGN MOCK UP
© 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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COLOR SCHEME © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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TYPOGRAPHY Chalk duster Michelle Digital Handwriting
© 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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MOOD BOARD © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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DESIGN MOCK UP © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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CAMERA FRAMES © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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6 QUOTATIONS © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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QUOTATIONS ON IPAD(S) © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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QUOTATIONS ON KIOSK Single Unit Order: $ 850 Single Unit Order: $ 850
5 Units and above: $ 620 © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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SCRUM BOARD Nigel: I will hand over the rest of the presentation back to Mary Ann © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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SCRUM BOARD This is the tasks schedule we have to do, and we check our milestone using the software shotgun. © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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INDIVIDUAL CONTRIBUTIONS
And these are our individual contributions MARY ANN . DARREN . NIGEL © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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DOCUMENTATION & OTHERS
© 2015 EYE VISUAL CO. ALL RIGHTS RESERVED MARY ANN RESEARCH Competitive Analysis Research Data ( Problem Situations, Opportunities) Idea Topics for tutorials Ideas for interactive for tutorials Quotations on Hardware Codes on games DOCUMENTATION & OTHERS Pitch Bible Weekly Presentation Slides Related In-design documents and design (Eg. Company branding etc) High Concept - Problem Situations, Opportunities, Competitive Analysis, Concept Vision Unique Selling Point Task Model and Sitemap Communication Plan Risk Management Rough wireframes for overall Rough ideas and wireframes for tutorials Quotations for hardware PRODUCTION PLANNER Task and Deliverable Schedule (Shotgun) Weekly agendas and minutes Scrum Sprints Group Blog I basically do all the related documents like weekly presentations slides, minutes, and in-design documents like company branding and etc. I also helped out in other roles like searching for quotations, research on codes and etc.
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RESEARCH DESIGNER AND LAYOUT ANIMATOR OTHERS DARREN
© 2015 EYE VISUAL CO. ALL RIGHTS RESERVED DARREN RESEARCH Feel and look of wireframes Colors meaning Creativity of different games and elements Users and its elements Concept Vision User Interface Experience DESIGNER AND LAYOUT Design wireframes for overall look and feel ( Illustrator, Photoshop, Maya) Design company logo (Illustrator) Color Scheme Typography Sitemap Mood Board User Interface Experience While darren covers all the design parts like coming out with the design wireframes, visual style guide and etc. He also helped out in designing our studio logo. ANIMATOR Storyboarding OTHERS Risk Management Company Branding
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USER EXPERIENCE DESIGN
© 2015 EYE VISUAL CO. ALL RIGHTS RESERVED NIGEL RESEARCH Feel and look of games Colors Scheme Moodboard Users and its elements Concept Vision Coding for whole project Interesting games ideas Quotations for hardware Camera frames USER EXPERIENCE DESIGN Coding for whole project OTHERS Risk Management Company Branding Design camera frames Design games rough wireframes Sitemap Communication Plan Quotations for hardware Users and its elements for project Nigel covers the coding part for the app, he also helped out in doing up the company branding, coming with the camera built-in frames design. ANIMATOR Storyboarding for games
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INTERACTION DESIGN Now, we will be showing you the rough “app” we have done so far. © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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THANK YOU! With these, thank you! But before we end this presentation, is there questions you would like to ask us? © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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ANY QUESTIONS? © 2015 EYE VISUAL CO. ALL RIGHTS RESERVED
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